Zscaler accelerates digital transformation to ensure customers can be more agile, efficient, resilient, and secure. The Senior Partner Marketing Programs Manager will own the strategy, development, and management of partner campaigns and programs that drive global partner marketing initiatives.
Responsibilities:
- Owning the Partner Demand Center and virtual partner marketing manager model to increase partner adoption, improve campaign throughput, and deliver a consistent partner experience
- Leading the strategy and development of global partner marketing programs that drive pipeline growth across Zscaler’s partner ecosystem, with an increased focus on the commercial space
- Building and enabling repeatable campaign plays, toolkits, and activation strategies that help regional teams execute effective partner programs at scale
- Partnering cross-functionally with regional partner marketing, field marketing, campaign leadership, and marketing operations to launch scalable campaigns and support theatre-level demand generation efforts
- Defining performance metrics, overseeing reporting and governance, and using data-driven insights to optimize campaign effectiveness, attribution, and overall marketing impact
Requirements:
- Proven experience leading partner marketing or demand generation programs with/through partners that drive pipeline growth
- Ability to develop, execute, and scale integrated marketing campaigns and partner programs end to end
- Strong project management and cross-functional leadership skills, with the ability to coordinate across campaign, regional, field, and operations teams
- Strong communication and partnership-building skills to work effectively with internal stakeholders and external partners
- Data-driven mindset with experience defining campaign metrics, analyzing performance, and optimizing programs through reporting, attribution, and governance
- Experience supporting global, multi-region partner marketing motions and enabling field execution across regional teams
- Experience building or scaling partner marketing infrastructure, such as Zift/Unifyr, and virtual partner marketing model
- Experience using SFDC and Tableau for reporting and measurement