Customer Advocacy Program Manager (Contract)

Palo Alto Networks is a leading cybersecurity company dedicated to protecting the digital way of life. They are seeking a highly organized and proactive Customer Advocacy Specialist to manage key advocacy programs, enhance sales enablement, and support global reporting efforts, driving significant business impact through customer engagement.

Responsibilities:

• Own the FY26 Global Peer Influence (GPI) Program Plan: Develop and execute the annual plan for our GPI program, including defining priorities, identifying key Customer Success/Professional Services journey milestones for advocacy opportunities, and managing SPIF incentives for Sales. You'll also lead any required sprints or initiatives leading up to our Magic Quadrant (MQ) submission
• Manage 1:Many private calls with (Chat-with-a-Champion): Partner with the reference management team to maintain quarterly planning and execution for associated campaigns, ensuring consistent engagement and impact
• Boost Sales Communications: Develop and implement strategies to increase effective communication with our sales teams, ensuring they are well-equipped with the latest customer advocacy assets and success stories
• Global Reporting: Contribute to global reporting efforts for customer advocacy, tracking key metrics and providing insights into program performance
• Champion Program Asset Packaging: Collaborate with field marketing teams to package compelling customer champion program assets, driving both external and internal engagement
• Event Swag Management: Own and manage all swag orders for customer advocacy events, ensuring timely delivery and brand consistency
• Web & Shared Service Liaison: Act as the primary point of contact for web and shared service needs outside of the core GTM Customer Advocacy team, including website tagging, story tracking for our database, and managing the YouTube channel for customer content

Requirements:

• Experienced in Program Coordination (4+ years exp): You have a proven track record of managing complex projects and programs, ensuring deadlines are met and stakeholders are aligned
• Customer Advocacy 3+ years experience. While not required to be a seasoned expert, a basic understanding or strong interest in customer references, testimonials, or advocacy programs
• Strong expertise in Gartner Peer Insights program management
• Detail-Oriented & Organized: You excel at managing multiple tasks, keeping track of intricate details, and maintaining clear records
• Strong Communicator: You can effectively convey information to various audiences, from sales teams to marketing colleagues
• Collaborative Spirit: You enjoy working cross-functionally and building strong relationships with diverse teams
• Proactive & Resourceful: You anticipate needs, solve problems independently, and take initiative to improve processes
• Experience with customer reference management platforms or databases
• Knowledge of sales enablement tools and strategies
• A knack for identifying compelling customer stories and understanding their impact