Figma is a company dedicated to making design accessible to all and is seeking a Customer Marketing Manager to enhance its storytelling through customer and partner narratives. This role will involve developing content strategies, managing workflows, and supporting various teams within the company to align narratives with Figma's strategic priorities.
Responsibilities:
- Own the content strategy for customer and partner stories — developing briefs, shaping drafts, and ensuring every piece meets a high bar for quality, clarity, and brand voice
- Source and shape stories that advance Figma's strategic priorities — AI, enterprise, platform, and public-company narratives — with sound judgment about what moves the needle
- Design and direct AI-assisted workflows for sourcing, drafting, and distribution — scaling output while maintaining quality
- Serve as an internal platform for customer storytelling, proactively supporting Product, Editorial, Growth, and Sales with the narratives they need
- Develop repeatable intake, prioritization, and production systems; manage vendor relationships and associated budgets
Requirements:
- 8+ years in content marketing, storytelling, or content program management in SaaS or tech, with a track record of elevating content quality across a team or program
- Sharp editorial sensibility: the ability to recognize a strong story, brief it clearly, and shape others' work with precision and care
- Hands-on experience with Figma and familiarity with design and development workflows, including AI
- Experience running content programs end-to-end: intake, prioritization, production, and distribution at scale
- A bias for action and ownership — you spot what needs to happen, move without being asked, and raise the bar for the work around you