Axiom is the leading alternative legal services provider globally, offering innovative legal solutions powered by AI. The Senior Manager of AI Solution Marketing will be responsible for developing and executing marketing strategies that enhance Axiom's market presence and customer engagement, particularly focusing on AI-powered solutions.
Responsibilities:
- Lead the development and execution of the Tech+Talent 2026 marketing strategy to achieve key business objectives
- Utilize market research to identify trends, customer needs, and insights that shape and inform our marketing tactics
- Design and implement innovative marketing campaigns tailored to targeted customer segments, ensuring alignment with strategic goals
- Develop clear and compelling solution positioning and messaging that differentiates Axiom's offerings with a specific focus on Axiom’s AI capabilities
- Collaborate with strategy, technology, and commercial teams to convert capabilities into customer-centric benefits and articulate these in marketing collateral
- Create engaging sales enablement materials, including solution briefs, presentations, and case studies to support sales efforts
- Drive the execution of our marketing plan for new solution launches, ensuring seamless integration across multiple digital channels
- Coordinate with marketing communications to deploy campaigns that drive brand awareness and increase demand generation
- Analyze marketing campaign performance and leverage data-driven insights to refine and optimize strategies continuously
- Work closely with sales teams to capture customer insights and refine solution selling approaches
- Engage with strategy teams to deliver market feedback that guides prioritization of initiatives
- Collaborate with commercial teams to harness customer experiences in marketing narratives and success stories
- Maintain detailed project plans, timelines, and documentation for marketing initiatives
- Identify and mitigate potential risks to ensure successful program delivery
Requirements:
- 5-7 years of experience in product marketing, solution marketing, or a similar role, ideally within the legal services, professional services, or technology sector
- Strong understanding of B2B marketing dynamics and experience in implementing comprehensive marketing strategies
- Demonstrated program and project management skills, with a track record of managing multiple campaigns and workstreams simultaneously
- Exceptional communication and presentation skills, with the ability to convey complex ideas clearly
- Proven success in developing and executing effective GTM strategies for tech-based solutions
- Strategic mindset with robust analytical and problem-solving skills
- Self-motivated and capable of working independently in a remote environment while managing multiple priorities
- Strong messaging capabilities, ideally with experience in legal industry marketing
- Proficient with CRM applications (such as Salesforce.com) and marketing automation systems (such as HubSpot)
- Ability to translate strategic objectives into effective, market-specific programs
- Track record of driving results in a high-growth, innovative, and fast-paced environment
- Legally eligible to work in the U.S
- Bachelor's degree in marketing, business, communications, or a related field preferred