Inside Sales Representative / Business Development (BDR/SDR)

Role –  Inside Sales Representative / Business Development (BDR/SDR)

Location – Remote

Duration – 6+ months C2H

 

 

 

Must Have/Mandatory:

Strong hunter mindset (outbound focused)

Proven track record of meeting booking (not just lead generation)

Comfortable working in a target-driven environment

Familiar with enterprise sales cycles

 

This role focuses on:

Identifying potential clients

Generating interest through outreach

Booking qualified meetings

Building a strong sales pipeline

Key Responsibilities

Pipeline Generation & Outreach:

Identify, research, and target prospective clients across priority industries

Execute multi-channel outbound campaigns (email, LinkedIn, calls, events)

Generate interest and engagement with target accounts

Build and maintain a consistent pipeline aligned to revenue goals

Meeting & Opportunity Creation

Own the primary KPI of booking qualified discovery meetings

Position Zensar’s services (Content, Consulting, Products, Engineering) effectively

Qualify leads based on:

Business need

Budget

Timeline

Fitment

Ensure smooth handoff of opportunities to sales/account leaders

Pipeline Management & Reporting:

Maintain accurate records in Salesforce (CRM)

Track and report:

Pipeline health

Outreach performance

Conversion metrics

Maintain 3x pipeline coverage against revenue targets

Manage follow-ups, engagement tracking, and lead nurturing

Collaboration & Continuous Improvement

Work closely with marketing, sales, and solution teams

Provide feedback on:

Campaign performance

Market insights

Buyer behavior

Continuously improve outreach strategies and messaging

Leverage tools and insights to maximize productivity

Key Performance Metrics (KPIs)

Meetings Secured: Weekly qualified meetings with prospects

Pipeline Generation: Maintain pipeline at 3x assigned targets

Conversion Rates: Outreach → Meeting → Qualified Opportunity

Activity Levels: Calls, emails, LinkedIn outreach

CRM Hygiene: Accurate and timely updates in Salesforce

 

Required Skills & Experience

3–7 years in:

Inside Sales / BDR / SDR / Business Development

Demand Generation (preferably in IT services / consulting)

Strong experience in outbound prospecting & meeting booking

Hands-on experience with Salesforce (or similar CRM)

Excellent:

Communication

Storytelling

Persuasion skills

Ability to understand client problems and map to solutions

Highly organized, detail-oriented, and target-driven

Self-starter with strong ownership and resilience

Nice to Have

Experience targeting Microsoft ecosystems / enterprise technology ecosystems.

Exposure to digital, marketing, or consulting services

Experience with tools:

Outreach

Salesloft

LinkedIn Sales Navigator

Creative approach to outreach and personalization

Strong interpersonal skills and ability to build relationships

Please feel free to let us know if you have any questions or need further clarification.