Lead Product Designer

Games Factory Talents is a company that builds mobile loyalty and rewards products for gamers. They are seeking a Lead Product Designer to shape the design vision and elevate the product design function, focusing on user experience and collaboration across teams.

Responsibilities:

• Lead user experience from concept to launch and define the design vision across mobile and web products
• Manage, mentor, and support a team of 3 senior product designers
• Build a culture of design excellence, collaboration, and continuous learning
• Champion design across the organization and establish design-led ways of working
• Drive measurable business outcomes through user-centered design decisions
• Promote and integrate AI-assisted design tools and workflows to improve quality and speed
• Create user-centric experiences, wireframes, prototypes, and high-fidelity designs
• Design features that improve the player journey, game discovery, and loyalty engagement
• Own and evolve the design system and design guidelines
• Ensure consistency across iOS, Android, and web platforms
• Partner closely with Product Managers, Engineers, and stakeholders to deliver impactful solutions
• Apply platform best practices to create intuitive and seamless user experiences
• Translate user research, analytics, and business insights into actionable design concepts
• Identify opportunities where AI and automation can improve design operations and team efficiency
• Establish scalable design processes and workflows
• Proactively identify opportunities to improve usability and engagement
• Stay current with mobile gaming, loyalty, rewards, and digital product trends
• Foster a high-performing design team through coaching, feedback, and career development

Requirements:

• 5+ years of experience leading a mobile product design team
• Experience within entertainment, gaming, or other highly engaging consumer products
• Experience scaling or improving established design teams and processes
• Strong portfolio demonstrating impactful mobile product design work
• Proven expertise in gamification, engagement, and user motivation
• Expert proficiency in Figma
• Strong attention to detail and commitment to high-quality craft
• Excellent stakeholder management and cross-functional collaboration skills
• Experience with loyalty or rewards-based products
• Mobile gaming experience
• Deep understanding of mobile gaming trends and the advertising ecosystem
• Experience integrating AI tools into design workflows