Vega is one of the fastest-growing startups in cybersecurity, redefining security analytics and operations with an AI-native platform for the SOC. The Director of Technical Product Marketing will own the go-to-market strategy, lead a high-performing Technical PMM function, and craft a compelling product narrative that resonates across the market.
Responsibilities:
- Build, mentor, and manage a growing Technical PMM team, setting clear goals, fostering professional development, and creating a culture of ownership and excellence
- Define the structure, workflows, and rituals that allow the PMM function to operate effectively across a fast-moving, cross-functional organization
- Serve as the senior voice of the market internally — bringing customer, competitive, and industry intelligence into product, sales, and executive conversations
- Develop crisp, differentiated messaging for technically complex cybersecurity products, independently and at a strategic level, framed around real-world security workflows and outcomes: faster triage, lower MTTR, reduced data movement costs
- Localize messaging effectively across buyer personas including Detection Engineers, SOC Managers, CISOs, and Compliance teams
- Work with Product Management to drive end-to-end execution of product and feature launches, including messaging, sales enablement, customer communications, and outbound content — treating launches as strategic levers to shape market perception, not just announcements
- Build and maintain battlecards, demo narratives, sales decks, and playbooks that drive product understanding and improve win rates
- Collaborate closely with Sales and Solution Engineering to gather field feedback and continuously sharpen messaging and assets, with a focus on enabling effective land-and-expand strategies
- Write or oversee high-impact blogs, whitepapers, solution briefs, and webinars that balance technical depth with commercial value
- Collaborate on and help evolve Vega's GTM strategy — including pricing, packaging, tiering, and monetization — as the product and market mature
- Drive competitive intelligence efforts, turning market insights into actionable positioning and sales strategies
- Position Vega as the category-defining voice in the AI-native security analytics space
Requirements:
- Proven experience managing and growing a product marketing or technical PMM team, with a track record of developing talent and building high-functioning teams in startup or high-growth environments
- Comfortable operating as both a strategic leader and a hands-on executor — able to zoom out to set direction and zoom in when the work demands it
- Strong cross-functional influence skills, with experience aligning Product, Sales, and Marketing around a shared narrative and GTM motion
- Strong command of cybersecurity concepts including KQL, MITRE ATT&CK, log pipelines, threat detection, data correlation, detection content, and enrichment
- Deep understanding of how SIEM, XDR, SOAR, EDR, and security data lakes fit into modern security stacks, and the ability to translate nuanced technical functionality into sharp competitive differentiation
- Deep familiarity with the security buyer landscape: detection engineers, SOC managers, architects, compliance teams, and CISOs
- Experience working alongside or competing with leading vendors such as Splunk, CrowdStrike, SentinelOne, Panther, Chronicle, Sumo Logic, or Elastic
- Has independently led multiple successful product and feature launches with measurable business impact
- Demonstrated ability to improve sales performance through effective enablement, messaging, and field alignment
- Extensive B2B cybersecurity marketing experience, ideally in fast-paced, high-growth startup environments
- Exceptional written and verbal communication skills, with the ability to craft and deliver a clear, compelling story to both technical and executive audiences
- A collaborative, low-ego mindset with a proven track record of building strong relationships across functions