Wordly is revolutionizing the multi-billion dollar live translation and caption market with their industry leading AI solution. They are seeking a Product Marketing professional to build and execute marketing programs to increase awareness and sales for their AI platform, working closely with various teams to implement global programs.
Responsibilities:
- Messaging – define target market ICP, value proposition, etc
- Market Intelligence – conduct competitive analysis, win / loss interviews, SWOT analysis
- New Markets - conduct market research and customer interviews
- Launches - manage go to market plans for new products (NPI)
- Sales / Channel Enablement – create training, battle cards, playbooks, presentations
- Content – create website pages, blog posts, eBooks,datasheets, videos, case studies
- Lead Gen – define strategy and create content for email campaigns, advertising, webinars, events, PR, and other programs
- Analyst Relations – participate in briefings and inquiries