Senior Manager, Event Marketing

ServiceNow is a leading company in Information Technology and Services, focused on automating workflows to enhance productivity. The Senior Manager, Event Marketing role involves collaborating with stakeholders to define feature requirements, managing complex projects through the software development life cycle, and presenting to executives within the marketing team.

Responsibilities:

• Work with stakeholders to help define feature requirements
• Get hands on building out aspects of our event platform – RainFocus
• Present to key executives and managers within ServiceNow marketing
• Manage complex projects through the software development life cycle
• Travel to the world’s best cities to help deliver our events

Requirements:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry
• 10-12 years in a marketing or technology context, preferably in events
• A background administering SaaS events tools like RainFocus or Cvent
• Experience working within events at leading enterprise software companies
• Demonstrated technical savvy – not a developer but someone who understands tech
• Excellent communication skills, both written and oral
• A fantastic attitude and ability to manage the high stress world of events
• ServiceNow certified is a big plus