Key skills
Negotiation
About this role
The Walt Disney Company is a global entertainment leader, and they are seeking a Partnerships Executive to support partnership activities that drive commercial goals across Disneyland Paris, Walt Disney World, and Disney Cruise Line. This role involves developing partnership marketing strategies, managing relationships, and executing campaigns while collaborating with various internal and external teams.
Responsibilities:
- Working alongside the Partnerships Manager, develop, pitch and deliver partnership marketing activity with relevant partners, taking ownership of projects and partner relationships across the full campaign lifecycle
- Identify and shape partnership opportunities that support the strategic goals of Disneyland Paris, Walt Disney World and Disney Cruise Line, including concept development, negotiation and contribution to each brand’s annual operating plan
- Build strong, collaborative relationships with internal and external partners, representing the team in meetings and pitches where needed and helping to identify solutions that meet shared objectives
- Review partner media plans and proposals, supporting negotiations and contract discussions to help maximise value and deliver strong outcomes for the business
- Partner with legal, brand, marketing and creative teams to deliver engaging, brand-aligned campaigns, promotions and activations, ensuring a high-quality and compliant execution throughout
- Act as a key day-to-day contact for partners during campaign delivery, working closely with stakeholders across Walt Disney World, Disneyland Paris and Disney Cruise Line to provide creative and strategic guidance across channels including TV, radio, digital and social
- Lead the coordination of campaign assets and content production, including TV shoots, radio broadcasts and owned media activity, from initial planning through to final delivery and execution
- Evaluate campaign performance in a timely way, bringing together creative materials, results and insights to share back with the business and inform future planning
- Represent the partnerships team in cross-business marketing and franchise meetings, clearly communicating team priorities and creating materials that help engage and inform stakeholders on upcoming activity
- Support the smooth running of partnership activity by managing campaign budgets, raising purchase orders and helping to ensure all processes are completed accurately and on time
- Help coordinate prize fulfilment activity in the UK and Ireland, working with winners and internal teams to provide a positive experience, while operating in line with business conduct, compliance standards and departmental guidelines
- This role may occasionally involve flexible or out-of-hours support linked to promotional activity and winner experiences