Verkada is transforming how organizations protect their people and places with an integrated, privacy-sensitive AI-powered platform. They are seeking an experienced Senior Channel Marketing Manager to build out their partner marketing strategy, focusing on collaborating with partners in the Eastern US region to implement impactful marketing programs and track results.
Responsibilities:
- Develop channel-specific campaigns that increase the visibility of Verkada solutions
- Own and manage allocated budget for channel partners
- Establish and maintain strategic relationships with Verkada partners
- Analyze and report on data to demonstrate effectiveness of marketing strategies
- Oversee and develop marketing materials for partner-related promotions and offerings
- Assist with resource and budget optimization
- Plan, manage, and execute events both onsite and with third parties
Requirements:
- 8-15 years channel marketing related experience
- Experience working with regional channel partners
- Ability to establish and grow a partner footprint in an early-stage market
- Strong project management and execution skills
- Ability and willingness to travel (~25%)
- Strong networking and communication skills