Content Marketing Manager (6211)

itD is seeking a Content Marketing Manager to lead content execution for Data Center and Service Provider integrated marketing initiatives, driving customer engagement through compelling, customer-centric storytelling. This role plays a critical part in translating complex technical concepts into impactful content that supports marketing campaigns, product positioning, and business growth.

Responsibilities:

• Create and edit high-quality content across multiple formats, including case studies, long-form articles, blog posts, social media content, and email marketing campaigns
• Develop and execute compelling copy for paid media campaigns to support engagement and lead generation objectives
• Collaborate closely with product marketing, sales, and demand generation teams to align content strategies with business goals and marketing initiatives
• Manage the full content lifecycle, including research, stakeholder interviews, content development, editing, approvals, and publication
• Translate complex technical concepts and product messaging into clear, customer-focused narratives that resonate with target audiences
• Monitor and analyze content performance metrics, using insights to optimize messaging, content effectiveness, and conversion rates
• Manage multiple projects and competing priorities while maintaining high standards of quality and meeting aggressive deadlines
• Attend regular internal practice community meetings
• Collaborate with your itD practice team on industry thought leadership
• Complete client case studies and learning material (blogs, media material)
• Build out material to contribute to the Digital Transformation practice
• Attend internal itD networking events (in person and virtual)
• Work with leadership on career fast-track opportunities

Requirements:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field
• Proven experience in B2B content marketing within the technology, networking, or data center industries
• Exceptional writing, editing, and storytelling skills with the ability to simplify complex technical concepts for diverse audiences
• Strong understanding of SEO best practices, content distribution strategies, social media marketing, and paid media principles
• Experience managing content development across multiple channels and formats
• Demonstrated ability to work cross-functionally and incorporate stakeholder feedback into polished content deliverables
• Ability to thrive in a fast-paced environment, manage competing priorities, and work independently with minimal supervision
• Strong attention to detail and commitment to delivering high-quality content under tight deadlines
• Experience supporting integrated marketing campaigns focused on Data Center or Service Provider audiences
• Experience creating content that supports lead generation and demand generation initiatives
• Familiarity with content performance analytics and optimization strategies
• Experience developing thought leadership, case studies, and customer success content