itD is seeking a Content Marketing Manager to lead content execution for Data Center and Service Provider integrated marketing initiatives, driving customer engagement through compelling, customer-centric storytelling. This role plays a critical part in translating complex technical concepts into impactful content that supports marketing campaigns, product positioning, and business growth.
Responsibilities:
- Create and edit high-quality content across multiple formats, including case studies, long-form articles, blog posts, social media content, and email marketing campaigns
- Develop and execute compelling copy for paid media campaigns to support engagement and lead generation objectives
- Collaborate closely with product marketing, sales, and demand generation teams to align content strategies with business goals and marketing initiatives
- Manage the full content lifecycle, including research, stakeholder interviews, content development, editing, approvals, and publication
- Translate complex technical concepts and product messaging into clear, customer-focused narratives that resonate with target audiences
- Monitor and analyze content performance metrics, using insights to optimize messaging, content effectiveness, and conversion rates
- Manage multiple projects and competing priorities while maintaining high standards of quality and meeting aggressive deadlines
- Attend regular internal practice community meetings
- Collaborate with your itD practice team on industry thought leadership
- Complete client case studies and learning material (blogs, media material)
- Build out material to contribute to the Digital Transformation practice
- Attend internal itD networking events (in person and virtual)
- Work with leadership on career fast-track opportunities
Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- Proven experience in B2B content marketing within the technology, networking, or data center industries
- Exceptional writing, editing, and storytelling skills with the ability to simplify complex technical concepts for diverse audiences
- Strong understanding of SEO best practices, content distribution strategies, social media marketing, and paid media principles
- Experience managing content development across multiple channels and formats
- Demonstrated ability to work cross-functionally and incorporate stakeholder feedback into polished content deliverables
- Ability to thrive in a fast-paced environment, manage competing priorities, and work independently with minimal supervision
- Strong attention to detail and commitment to delivering high-quality content under tight deadlines
- Experience supporting integrated marketing campaigns focused on Data Center or Service Provider audiences
- Experience creating content that supports lead generation and demand generation initiatives
- Familiarity with content performance analytics and optimization strategies
- Experience developing thought leadership, case studies, and customer success content