Formations is a Seattle-based startup reimagining financial management for self-employed professionals. As a Customer Success Manager, you will manage a portfolio of clients, providing proactive support and guidance on tax and business operations to ensure their long-term success and satisfaction.
Responsibilities:
- Own a portfolio of customers throughout their lifecycle with a focus on retention, health, long-term success, and expansion
- Serve as the primary point of contact and trusted advisor after onboarding completion
- Identify at-risk customers proactively and work toward resolution before it becomes a problem
- Spot and pursue upsell and cross-sell opportunities rooted in customer need, not quota
- Help customers navigate payroll requirements, estimated taxes, bookkeeping responsibilities, and S Corporation compliance
- Conduct quarterly business reviews, renewal conversations, and value-driven account check-ins
- Educate customers on how Formations works end-to-end and why it matters to their financial health
- Build strong relationships through proactive communication and strategic guidance — not just reactive support
- Respond to customer inquiries within established service-level expectations
- Gather customer feedback and advocate for their needs cross-functionally
- Partner with tax, payroll, bookkeeping, and operations teams to support customer outcomes
- Utilize HubSpot to manage engagement, follow-up, account health, and expansion tracking
- Maintain accurate documentation and complete workflows in a timely, organized manner
Requirements:
- 2+ years in one or more of the following: tax preparation or tax operations, payroll administration or payroll compliance, bookkeeping or accounting operations, financial operations supporting small businesses or self-employed individuals
- 2+ years in Customer Success, Account Management, Customer Experience, Project Management, or a comparable customer-facing role
- Experience working directly with customers in an advisory or consultative capacity
- Comfortable using technology platforms and learning new systems quickly
- Strong understanding of S Corporations, small business tax strategy, and ongoing client relationship management
- Consultative problem-solver who can simplify complex financial concepts into clear next steps
- Proactive and organized — you manage a large book without letting anything fall through the cracks
- Strong written and verbal communication; equally effective in email, phone, and video
- Customer advocate who can also hold the line on business objectives
- Naturally curious, resourceful, and adaptable in a fast-moving environment
- CRM experience preferred — HubSpot familiarity is a plus
- Familiarity with tools like Xero, QBO, Gusto, or similar platforms is a bonus
- Experience in a startup, fintech, accounting, payroll, or financial services environment is a plus