
Functional Description:
This position is in the Global Commercial Marketing Decision Science Team supporting the Global Commercial Services (GCS) Analytics & Investment Team. The position focuses on developing next-generation decision science solutions for customer acquisition and marketing optimization use cases across Global Commercial Services. Leveraging advanced machine learning techniques, customer analytics, and deep business insights, this role is responsible for driving innovative targeting solutions that improve customer engagement and acquisition outcomes.
As a leader of a high-performing team of technical and data science professionals (team size: 2-3), this role is responsible for advancing customer targeting strategies through predictive modeling, customer profile analytics, and next-generation decision science capabilities. A key focus of the role is the development, enhancement, deployment, and governance of the GCS Real Time P(Click) and P(Convert) model and associated customer-level marketing intelligence capabilities that support MYCA & web PZN acquisition strategies. The role also drives the adoption of advanced analytics and AI-powered solutions to improve targeting precision and marketing effectiveness.
Operating in a highly collaborative environment, this position requires strong partnership with and influence across stakeholders in Global Commercial Services, Marketing, Product, Technology, and Global Decision Science teams.
• Leverage GenAI and advanced analytics capabilities to generate customer insights, intent signals, and actionable recommendations that enable more personalized and effective marketing strategies.
• Ensure all analytical solutions and models are developed in compliance with enterprise model governance standards, controls, and regulatory requirements established by second and third lines of defense.
• Partner closely with business stakeholders to understand strategic priorities, translate business requirements into analytical solutions, and deliver measurable business impact.
• Research, develop, and present innovative analytical approaches, methodologies, and recommendations to diverse stakeholder groups, including senior leadership.
• Drive collaboration across Marketing, Analytics, Product, Technology, and Global Decision Science teams to influence decision-making through data-driven insights and compelling storytelling.
• Lead, engage, and inspire a team of decision science professionals by providing coaching, mentorship, performance management, and career development support.
• Drive modernization and continuous improvement of decision science capabilities, including the adoption of new tools, platforms, and AI-enabled solutions that enhance model scalability and operational efficiency.
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.
As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.