Senior Product Marketing Manager

Outreach is the only complete agentic AI platform for revenue teams, founded in 2014. They are seeking a Senior Product Marketing Manager to support product launches and AI innovations through compelling messaging and go-to-market planning.

Responsibilities:

• Conducting market and customer research to stay in touch with buyer needs, and create and maintain clear, differentiated messaging that resonates with our target audience
• Be the customer and product subject matter expert on pains and needs
• Owning the core bill of materials including messaging framework, FAQ, and demos to enable our sales teams
• Developing and executing the go-to-market plan for new product/feature releases collaborating across Engineering/Product, Marketing, Finance, Sales & Customer Success teams
• Cross-functional collaboration across GTM teams regarding messaging and high-value solution assets
• Demonstrating a strong ability to lead cross-functional teams to drive business and product results that measurably deliver company impact and pipeline
• Bringing exceptional ability to drive key business objectives with data-driven, fact-based insights that lead to well-informed strategic plans, quick decision making, and impactful outcomes

Requirements:

• 5-7+ years of experience working as a product marketer in the technology industry
• Exceptional communication, writing and presentation skills
• Experience defining and executing go-to-market strategies across marketing, sales, partner and customer teams
• History creating messaging frameworks and positioning for individual and platform solutions that resonate with buyers
• Ability to deliver clear and compelling customer-facing messaging and materials
• Experience using AI tools to accelerate content creation, streamline workflows, and outputs
• Expertise in B2B SaaS with the ability to rapidly gain an in-depth knowledge of the Outreach, the Revenue Orchestration category, competitors and their AI advancements
• Proven ability to drive key business objectives with quick decision making for impactful outcomes
• Bachelor's degree required
• Enthusiastic with strong attention to detail, creative, open-minded, persistent, and highly collaborative
• Excellent organizational and prioritization skills, with the ability to manage multiple projects in a fast-paced environment and consistently deliver key milestones
• A self-starter who takes ownership of projects and follows through