Striim is a unified data integration and streaming platform that connects clouds, data, and applications. They are seeking a strategic Product Marketing leader to own product marketing across their core go-to-market motions, translating technical capabilities into compelling market positioning and driving product launches.
Responsibilities:
- Define and execute global go-to-market strategies for Striim's platform, solutions, and AI-driven innovations across Application & Data Modernization, Event Stream Processing, and Enterprise AI use cases
- Develop customer segmentation, positioning, messaging, and value frameworks aligned to key technical and business decision-makers, including CIOs, CDOs, Enterprise Architects, Database Administrators, and Data Engineers
- Partner with Product, Sales, and Alliances teams to align product roadmap priorities with market opportunities, customer demand, and revenue objectives
- Drive product launches from strategy through execution, including platform releases, AI capabilities, and solution enhancements, while establishing success metrics tied to pipeline generation, adoption, and ARR impact
- Translate complex technical capabilities—including CDC, real-time streaming, data integration, AI agents, and observability—into clear, differentiated business value propositions
- Create and maintain messaging frameworks that communicate measurable outcomes such as accelerated cloud modernization, reduced total cost of ownership, improved AI readiness, faster time-to-value, and reduced operational risk
- Develop and maintain high-impact sales enablement assets, including battlecards, competitive positioning, pitch decks, demo narratives, ROI tools, customer presentations, and executive messaging
- Partner directly with Sales, Solutions Engineering, and Alliances teams on strategic enterprise opportunities to improve deal velocity, competitive differentiation, and win rates
- Monitor industry trends, competitive developments, emerging technologies, and regulatory changes across financial services, healthcare, retail, manufacturing, telecommunications, and other enterprise markets
- Conduct competitive analysis against Oracle GoldenGate, Confluent, Fivetran, custom Kafka architectures, and emerging real-time AI and data platform providers
- Deliver actionable market intelligence and customer insights that influence product strategy, roadmap decisions, and go-to-market execution
- Represent Striim through analyst briefings, webinars, conferences, customer advisory boards, cloud partner events, and thought leadership initiatives
- Serve as the voice of the customer and market within the organization, helping guide future product innovation and strategic investment decisions
- Collaborate with executive leadership and technical subject matter experts to develop thought leadership content that advances Striim's market position and category leadership
- Leverage modern AI-enabled workflows and tools to accelerate content development, competitive analysis, enablement creation, and go-to-market execution while maintaining high standards of quality and accuracy
Requirements:
- 8–12 years of experience in B2B software product marketing, with a minimum of 3 years in a Senior Manager, Director, or equivalent leadership role
- Proven experience marketing enterprise software solutions within data infrastructure, data integration, data streaming, analytics, cloud platforms, developer tools, AI/ML, or related technology categories
- Demonstrated success leading end-to-end product launches that delivered measurable business outcomes, including pipeline growth, revenue impact, customer adoption, or market expansion
- Strong understanding of enterprise buying processes and the ability to develop messaging that resonates with both technical and executive stakeholders
- Exceptional written and verbal communication skills with a demonstrated ability to create messaging, narratives, and sales content that drive action
- Experience building sales enablement programs and assets that improve seller effectiveness and support enterprise deal cycles
- Familiarity with enterprise sales methodologies such as MEDDPICC, Challenger Sale, or comparable consultative selling frameworks
- Experience supporting hyperscaler partner ecosystems, including Google Cloud, Microsoft Azure, and Amazon Web Services, through joint go-to-market and co-sell initiatives
- Ability to work cross-functionally in a fast-paced, high-growth environment while managing multiple priorities and stakeholders
- Demonstrated use of AI-enabled productivity tools such as ChatGPT, Claude, Gong AI, or similar technologies to improve business outcomes and operational efficiency
- Experience with Change Data Capture (CDC), real-time data streaming, event-driven architectures, streaming analytics, or the Apache Kafka ecosystem
- Knowledge of modern cloud data platforms including Snowflake, Databricks, BigQuery, Spanner, Microsoft Fabric, or comparable technologies
- Experience marketing AI-native, AI-assisted, agentic AI, or machine learning-based product portfolios
- Previous experience working within a high-growth technology company scaling from approximately $30M to $150M in annual recurring revenue
- Experience in analyst relations, including engagements with Gartner, Forrester, IDC, or similar industry analyst organizations
- Background spanning Product Marketing, Product Management, Sales Engineering, Solutions Consulting, or direct customer-facing commercial roles
- Experience supporting enterprise software sales within highly regulated industries such as financial services, healthcare, telecommunications, or public sector organizations
- Familiarity with cloud marketplaces, partner ecosystems, and enterprise software procurement models
- Passion for emerging technologies and a strong curiosity about the evolving intersection of real-time data, AI, analytics, and enterprise modernization