Key skills
CRMScrumProject ManagementProduct ManagementSales
About this role
This is a remote position.
About SkillHat
SkillHat is a global training institute. We provide expert training, coaching, and community to help professionals launch their dream careers in tech.
Our immersive, hands-on courses teach cutting-edge, high-demand technical and strategic skills, producing resilient careers. Some of our programs include Business Analysis, Scrum, User Experience Design, Product Management, Project Management, and No-Code Software Development.
About the Role
We are looking for a dynamic and creative
Social Media Marketer based in Jamaica
to join our team at SkillHat. This is a
remote role
, ideal for someone who thrives on innovation, takes initiative, and is passionate about growing a brand’s online presence from anywhere.
You will be responsible for driving organic lead generation, creating engaging content, and continuously optimising our strategies based on data and feedback.
Key Responsibilities:
- Develop and execute creative social media strategies across LinkedIn, Instagram, and our website.
- Create and manage content that drives engagement and generates at least 400 organic leads per month.
- Design and promote lead magnets (e.g., eBooks, guides) and collaborate with Sales Development Reps (SDRs) to optimise lead follow-up.
- Analyse data and feedback to refine social media campaigns and improve performance.
- Use tools like Zoho CRM and Zoho Social to manage and track interactions; recommend new tools that enhance productivity.
- Collaborate cross-functionally with marketing, content creators, and other departments to ensure cohesive brand messaging and strategy .
Requirements
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Proven experience in social media marketing with a track record of driving organic growth.
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Strong understanding of LinkedIn and Instagram algorithms and platform best practices.
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Ability to create engaging content, including graphics, short videos, and written posts.
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Familiarity with CRM and social media management tools, particularly Zoho CRM and Zoho Social (or willingness to learn quickly).
Application Instructions:
To help us get to know you better and see your skills in action, please include the following with your application:
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Your updated resume
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A link to your portfolio showcasing past social media content (graphics, videos, captions, or campaign breakdowns) that highlights your creativity and results
Candidates based in Jamaica are strongly encouraged to apply.