Market Development Manager

West Fraser is a diversified wood products company and they are seeking a Market Development Manager to manage an assigned territory in the US Central Time Zone. The role involves establishing and maintaining customer relationships, designing regional marketing programs, and serving as a subject matter expert in the marketplace.

Responsibilities:

• Establishing, managing, and maintaining customer relationships by ensuring excellent service and follow-up and by learning and supporting the customers’ business
• Designing and implementing regional marketing programs with key pro-dealers, retail accounts and builders which support corporate sales and marketing objectives
• Promoting new and existing products to contractor yards and builders
• Serving as a subject matter expert regarding products or programs in the marketplace
• Establish, manage, and strengthen long-term relationships with key pro-dealers, retail accounts, builders, and industrial customers
• Ensure exceptional service, proactive follow-up, and deep understanding of customer business models
• Serve as a trusted advisor and subject matter expert within the marketplace
• Partner closely with inside sales, sales management, and marketing teams to achieve revenue objectives
• Develop mentoring capabilities with outside marketing team and support staff
• Contribute meaningful input to broader organizational planning discussions and sales & marketing initiatives

Requirements:

• Bachelor's Degree in a related field or equivalent experience in a marketing / sales role within the wood products industry
• Five (5) to ten (10) + years of experience in a role related to the home construction or building industry
• Knowledge of construction and building materials
• Solid planning, organizational and time management skills
• A strong ability to analyze and report in a professional manner on product usage, trends, and competitive threats within their respective geographies
• Knowledge and experience at the builder level; knowledge of building codes and applications
• Excellent verbal and written communication, including presentation skills
• Strong technical aptitude and people skills
• Proficiency in Microsoft Outlook and Word
• Engineering, Architectural, Building Science accreditation
• Knowledge of structural wood products
• Proficiency in reading construction documents