Buynomics is a next-generation SaaS company specializing in pricing and product optimization. The Business Development Representative Lead will manage a team of BDRs while also meeting personal outbound sales targets, focusing on developing effective outreach strategies and ensuring team performance.
Responsibilities:
- Lead a team of currently four Business Development Representatives (BDRs) and carry a personal outbound quota
- Coach the US-based BDRs on handling inbound leads, outbound prospecting, sequencing, and qualifying enterprise opportunities in the Americas
- Run weekly 1:1s, team meetings, and regular calling sessions
- Develop and refine the US outbound playbook (sequencing, messaging, target account lists, and qualification criteria) in close collaboration with the VP of Sales
- Hold the team accountable for meeting quality standards and qualified meeting goals. Report performance clearly and without excuses
- Manage an individual outbound target aimed at executive commercial leaders within the CPG, Retail, and Telecommunications sectors
- Execute strategic, multi-channel outreach to engage complex buying groups, prioritizing meaningful dialogue over sheer outreach volume
- Transition thoroughly vetted leads to Account Executives using the MEDDIC framework, ensuring deep visibility into stakeholder needs and pain points
- Act as a brand ambassador for Buynomics at US industry gatherings, fostering relationships within the Pricing and RGM professional circles
Requirements:
- 3+ years in a BDR or outbound sales role at an enterprise B2B SaaS or data/analytics company, with at least 1 year in a lead capacity. You have developed people, not just performed alongside them
- Proven outbound track record into enterprise accounts. You have opened doors at large companies using structured, multi-touch prospecting, not just inbound sales
- Comfortable selling a technical, analytical product to senior business buyers
- Structured thinker. You run sequenced processes, document your team's numbers, and can give an honest read of what's working and what's not
- Background in (selling to) CPGs and/or working with pricing tools, revenue growth management software, or commercial analytics platforms (e.g. NielsenIQ, Kantar, Circana, Pricing SaaS)
- Existing network within CPG, Retail, or Telco in the Americas
- Familiarity with MEDDIC or similar structured qualification methodology
- Experience building or iterating a BDR sales playbook in a scaling startup