LogicGate is the leading AI GRC platform for the Enterprise, helping governance, risk, and compliance teams limit surprises and strengthen resilience. The Field Marketing Manager will create and own LogicGate’s field marketing presence, focusing on strategy, event execution, and pipeline generation to support business growth.
Responsibilities:
- Own the strategy, planning, and execution of LogicGate’s U.S. field marketing programs — in collaboration with Marketing and Sales leadership — to support pipeline and revenue goals
- Help shape the global field marketing playbook by bringing learnings and best practices back to the broader team
- Lead the full lifecycle of U.S. field events — from strategy and logistics through on-site activation and post-event follow-up
- Portfolio includes industry conferences, roadshows, executive dinners, roundtables, and more
- Work cross-functionally — and with LogicGate partners — to bring events and programs to life, serving as the primary point of accountability for event quality and experience
- Engage with LogicGate/GRC community through influential social media campaigns across LinkedIn and Reddit
- Leverage tools such as Brand Watch to identify opportunities to increase brand awareness; own social media calendars and ELT commentary; build creative assets
- Track, measure, analyze, and report on field marketing performance — including pipeline contribution, event ROI, and account engagement — and use those insights to continuously sharpen the strategy
- Develop and maintain strong working relationships with sales leadership, acting as the connective tissue between field marketing activity and revenue outcomes
- Work with the marketing team (content, comms, digital, demand gen) to ensure locally tailored, globally consistent execution
- Partner with the content team to ensure event messaging, presentations, and collateral are on-brand, compelling, and tailored to audience priorities
- Manage program budgets end-to-end — building forecasts, tracking spend, and consistently delivering programs on or under budget without sacrificing quality
Requirements:
- 5+ years of field marketing experience with direct ownership of programs, campaigns, and events; B2B experience is preferred
- Degree in Marketing, Communications, Business, or a related field or equivalent professional experience
- Proven track record of executing programs that generate measurable pipeline and executive engagement, including sponsorships, executive dinners, roadshows, partner events
- Have genuine fluency in with enterprise customers, particularly when it comes to engaging heads of marketing and agency decision-makers
- Proficiency with Salesforce (tracking leads, opportunities, and pipeline) and marketing automation platforms (Pardot or equivalent)
- Experience with event management platforms (e.g., Swoogo, Bizzabo, Eventbrite)
- Are highly autonomous and natural collaborator - you work well cross functionally but are empowered to make quick decisions
- Confident using AI tools and emerging technologies to accelerate day-to-day work
- Exceptional project management skills and energized by opportunity to create something new that lasts
- Excellent written and verbal communication skills; comfortable engaging with Sales leadership and senior executives
- Ability and genuine enthusiasm for travel (up to 25–40% depending on event calendar)
- Based near Chicago