Business Analytics Director, Retail

Ashley Digital is the e-commerce engine behind Ashley Furniture Industries, the largest furniture store brand in North America. They are seeking a Business Analytics Director, Retail to lead analytical projects and develop strategic recommendations to drive business performance and optimize retail strategies.

Responsibilities:

• Analyze retail performance across stores, regions, customer segments, and channels to identify growth opportunities and operational inefficiencies
• Develop strategic recommendations around store footprint optimization, expansion opportunities, market selection, cannibalization, retail vs. wholesale/channel strategy, pricing, and promotional effectiveness
• Conduct competitive and market intelligence research, including competitor expansion, pricing and assortment strategies, local market dynamics, and emerging retail trends
• Evaluate the optimal balance between digital and physical retail, including the impact of stores on customer acquisition, market penetration, fulfillment economics, and overall business performance
• Lead complex analytical projects from problem definition through recommendation and execution support
• Partner closely with marketing, merchandising, finance, operations, and executive leadership to support strategic planning and key business decisions
• Identify data gaps and help shape the analytical foundations required to support more effective decision-making
• Build analytical frameworks, business cases, and executive-ready presentations that influence strategic direction
• Drive cross-functional initiatives and help move critical business priorities forward through data-driven insights and strong stakeholder management
• Lead the evaluation of emerging retail technologies, analytics solutions, and data partnerships to improve customer experience, store performance, and revenue growth

Requirements:

• 7-10 years of experience in analytics, business intelligence, data-driven strategy, or related fields, with a proven track record of translating complex data into business recommendations
• A Bachelor's Degree in Business Analytics, Data Analytics or related field
• Exceptional analytical and problem-solving skills, with the ability to structure ambiguous business questions into actionable analyses and recommendations
• Experience working directly with large datasets and analytical tools to generate insights and support decision-making
• Strong understanding of retail, e-commerce, omnichannel businesses, or consumer-facing industries
• Highly proactive, hypothesis-driven, and comfortable operating independently in a fast-paced environment
• Strong executive communication skills with experience presenting insights and recommendations to senior leaders
• Ability to influence without authority and drive alignment across cross-functional teams
• Deep curiosity about consumer behavior, market dynamics, and competitive strategy
• Experience at firms such as McKinsey, Bain, BCG, or in-house strategy and analytics organizations is a strong plus