Senior Production Manager

AAA Life Insurance Company is seeking a Senior Production Manager to lead all facets of direct mail production. This role is critical in ensuring the timely delivery of materials and the seamless planning, execution, and delivery of direct mail campaigns.

Responsibilities:

• Identify scope, resources, timelines, and budgets to implement direct mail campaign strategies in alignment with company objectives
• Oversee the coordination of design, print production, and mailing operations
• Ensure compliance with postal regulations and negotiate pricing and potential contracts with vendors to ensure appropriate supply-chain alignment
• Support the leveraged spends goals of the organization to ensure cost alignment
• Production Scheduling - Monitor campaign progress to ensure key milestone deliverables are met including anticipated mail drops and in-home delivery dates
• Analyze campaign data (mail track reports and response rates) to evaluate performance and identify opportunities to drive continuous improvement
• Foster relationships with key stakeholders, including marketing, creative strategy, and external partners
• Implement best practices in project management and direct mail operations

Requirements:

• Bachelor's degree in Marketing, Business Administration, Communications, or related subject area
• A minimum of 10 years relevant work experience in direct mail production
• Proven track record of managing large-scale direct mail campaigns
• Strong leadership skills and the ability to manage and motivate teams
• Expertise in project management methodologies and tools
• In-depth knowledge of print production processes and postal regulations
• Exceptional analytical and problem-solving abilities
• Experience working in the life insurance or financial services industry strongly preferred
• Project Management Professional (PMP) Certification is a plus