Manager, Retention Marketing, Commerce Platform

DoorDash is a technology and logistics company committed to empowering local economies. They are seeking a Retention Marketing Manager to lead CRM strategy for their Commerce Platform, focusing on developing lifecycle marketing strategies to drive merchant adoption, retention, and engagement.

Responsibilities:

• Develop a comprehensive CRM strategy across the merchant lifecycle for the Commerce Platform—including automated flows, experiments, and ad hoc campaigns
• Lead a team of two direct reports who will help to brief, optimize, and execute CRM ad-hoc campaigns and automations for the Commerce Platform business line
• Partner with Integrated Marketing to build campaign briefs based on business goals and audience behavior, determining the right channel mix, targeting, and messaging cadence
• Lead end-to-end campaign planning in collaboration with Marketing Ops, including creative development, stakeholder feedback, audience segmentation, and QA
• Align CRM initiatives with broader lifecycle programs to ensure consistency across merchant touchpoints
• Analyze performance data, establish benchmarks, and deliver actionable reporting to optimize future campaigns