Marketing Manager (FULLY REMOTE NOT-FOR-PROFIT ORG)

The American Montessori Society (AMS) is a leading organization dedicated to promoting Montessori education. They are seeking a Marketing Manager to oversee marketing efforts, focusing on strategy, execution, and audience engagement through various digital platforms.

Responsibilities:

• Build, test, optimize, and send email campaigns for all AMS products and offerings including newsletters, event promotions, membership communications, fundraising campaigns, and professional development opportunities
• Leverage segmentation, automation, personalization, and A/B testing to improve engagement and conversion
• Build, manage, and optimize HubSpot workflows, automations, lead nurturing campaigns, forms, landing pages, lists, reporting dashboards, and integrations
• Maintain CRM data integrity and audience segmentation strategies
• Help develop scalable marketing operations processes, templates, and campaign workflows
• Manage campaign tracking, reporting, and marketing analytics
• Lead end-to-end project management for integrated marketing campaigns from conception through launch and reporting
• Coordinate timelines, stakeholders, creation of creative assets, approvals, and deliverables across teams
• Manage marketing calendars and campaign workflows using Monday.com
• Help maintain brand consistency across digital, print, email, social, and event marketing materials
• Coordinate cross-channel promotional campaigns across email, social media, web, and paid or partner channels
• Collaborate with internal teams and external vendors to ensure accurate execution of promotion and deliverables
• Maintain and manage content calendars across platforms including LinkedIn, Instagram, Facebook, and YouTube
• Collaborate on the development and execution of social media and content strategies
• Support creation and distribution of digital content including graphics, video clips, short-form content, event recaps, and thought leadership
• Track and analyze campaign performance across email, social media, web, and other channels
• Contribute to dashboards and reports that translate metrics into actionable insights
• Use data to inform strategy, optimize campaigns, and improve audience experiences
• Continuously evaluate and improve marketing systems, processes, and performance, while using metrics to provide actionable recommendations

Requirements:

• 5+ years of experience in marketing operations, digital marketing, communications, and campaign management
• Deep expertise in HubSpot, including marketing automation, workflows, email marketing, reporting, segmentation, and CRM management
• Proven experience managing complex, multi-channel marketing campaigns
• Strong project management and organizational skills with exceptional attention to detail
• Experience with email marketing strategy, automation, and analytics
• Ability to manage multiple priorities and stakeholders in a fast-paced environment
• Strong written and verbal communication skills
• Experience working collaboratively across departments and with external vendors or partners
• Experience working in a nonprofit, education, membership association, or mission-driven organization
• Interest in the Montessori community
• Familiarity with project management platform Monday.com
• Familiarity with Salesforce or CRM integrations
• Experience supporting conference or event marketing
• Working knowledge of Canva or Adobe Creative Suite
• Experience with social media management and digital content production
• Understanding of audience development and lifecycle marketing strategies