Manager, Product Marketing Operations - Unannounced Project

Scopely is looking for a Manager, Product Marketing Operations to join our unannounced project, working remotely within the US. This role involves developing marketing initiatives, collaborating with various teams, and overseeing marketing analytics to enhance the efficiency of the marketing organization.

Responsibilities:

• Develop plans and tracking for executing game-wide marketing initiatives, collaborating with key stakeholders such as: Brand, Community, Product Development, User Acquisition, Creative and Business Development
• Partner with our internal creative agency on tracking and budgeting of creative work internally and through our agency partners
• Collaborate with the User Acquisition team on setting goals and deliverables for new creative testing and localization process
• Work with Hasbro team on necessary approvals
• Partner with the game production and live ops teams on timing and deliverables for consumer facing new features, events, and promotion
• Oversee marketing analytics, including dashboards, budget tracking, reports and ad hoc analysis
• Help drive development and processes for our player CRM program and campaigns
• Constantly review current processes and systems and improve upon them to make a more efficient marketing organization

Requirements:

• Experience in marketing in live service, including gaming, digital entertainment, or digital services
• Strong experience in project management
• Strong operator and executor with exceptional planning and organisational skills
• Demonstrable experience of being highly collaborative and results-driven