OM Performance Marketing is a digital marketing agency specializing in driving prospects from awareness to purchase. They are seeking a dynamic Digital Marketing Account Manager to strategize and execute comprehensive digital marketing campaigns for their partners.
Responsibilities:
- Be the marketing leader between partners and our internal team
- Create and manage the digital marketing strategy for assigned accounts
- Effectively guide partners through the OM Convert Framework™, from building a digital foundation to executing integrated marketing campaigns
- Lead the execution of core demand generation strategies, including Paid advertising, SEO, Content Marketing, Analytics and reporting, CRM management, and Email automation
- Drive a quarterly strategic workflow with assigned partners
- Regularly report/realign on digital marketing KPIs and effectively inform partners what they mean
- Guide and educate partners on their core marketing tech stack and systems
- Support personal and colleague career development
- Develop systems and processes that enable OM to scale with partner growth
- Participate in big-picture discussions with company leadership
- Communicate regularly with OM marketing leadership on the following:
- Partner success/challenges
- Team success/challenges
- Cutting-edge marketing solutions, tools, and best practices which allow us to stay at the forefront of our industry
Requirements:
- 4+ years of experience in Digital Marketing, SEO, PPC, and Inbound Marketing. Preferably in B2C or local services
- Knowledge of analytics, conversion rate optimization, and paid digital strategies
- Knowledge of search engines, paid social platforms, and content marketing strategies
- Experience coaching and leading projects
- Must possess a strong vision for effective digital marketing
- Ability to take initiative, employ good judgment, and manage projects from start to finish
- Strong desire to learn and grow with our collaborative team
- Excellent written and verbal communication skills
- Work effectively both independently and as part of a team