Product and Business Development Manager, Scaffolding

Umdasch Group is a leading company in developing, manufacturing, and distributing formwork solutions for the construction sector. They are seeking a Product & Business Development Manager to expand Doka’s market presence in the USA, focusing on scaffolding, components, and safety systems, while managing product lifecycle and driving customer engagement.

Responsibilities:

• Identify and pursue new business opportunities in the U.S. construction market for scaffolding
• Build and maintain strong relationships with contractors, engineers, consultants, and strategic partners
• Develop and maintain a robust national pipeline of target projects, key accounts, and strategic opportunities
• Support sales teams with customer visits, job-site meetings, value-engineering discussions, and competitive positioning
• Achieve revenue and contribution margin targets through structured sales and negotiation strategies
• Manage the full lifecycle of assigned products: strategy, positioning, introduction, pricing, and performance tracking
• Conduct market and competitor research to identify trends, customer requirements, and areas for innovation
• Collaborate with Sales, Engineering, Operations, and Marketing to launch new products and improve existing offerings
• Provide product training and technical support to account managers, engineering and operation teams
• Implement product enhancements and commercial strategies to maximize utilization, profitability, and market fit
• Oversee product-related or business development projects from concept through rollout
• Ensure alignment between engineering, sales, operations, logistics, and senior management for successful execution
• Support prequalification documentation, approvals, permits, testing protocols, and certifications relevant to the U.S. market
• Serve as the main point of contact for key projects requiring product expertise and cross-functional coordination
• Share best practices, workflows, and product knowledge across branches and teams
• Support recruitment, onboarding, and development of professionals involved in product-relevant areas
• Collaborate with Marketing to drive product marketing initiatives, campaigns, and customer education programs
• Foster a strong internal network to enhance execution efficiency and market responsiveness

Requirements:

• Bachelor's degree in Engineering (Civil, Mechanical, Construction) or a related technical field; equivalent experience also considered
• Proven experience in product management, business development, or sales in the formwork and scaffolding industry within the U.S
• Strong understanding of scaffolding systems (e.g., Ringlock), formwork and shoring, and industry codes
• Demonstrated ability to build strategic relationships and influence key stakeholders
• Excellent communication, presentation, and negotiation skills
• Strong strategic thinking with the ability to convert technical solutions into commercial value
• Ability to analyze market trends, define targets, and develop actionable plans
• Proficiency in CRM systems, Microsoft Office, and digital sales tools
• Willingness to travel extensively within the United States (up to 50–60%)