Content Marketing Manager

Oscilar is building an advanced AI Risk Decisioning™ Platform, and they are seeking a Content Marketing Manager to enhance their content engine across various channels. The role involves producing diverse content, managing editorial strategies, and driving brand recognition in the AI risk decisioning space.

Responsibilities:

• Publish multiple pieces of content every week across formats and channels
• Own the weekly editorial meeting and the quarterly content roadmap
• Source topics from exec POVs, customer calls, Slack, #pulse, and your own reading
• Brief, review, and polish writing — yours and others' — to a consistent Oscilar voice
• Run experiments: new formats, new channels, new distribution tactics
• Read the numbers: what ranked, what got cited, what drove pipeline, what flopped
• Own the blog as a pipeline channel — editorial calendar, topic strategy, production, and performance
• Ship SEO articles that rank and AEO articles that get cited by LLMs
• Partner with the Performance Marketing Manager on keyword strategy and landing page architecture
• Build the content repurposing pipeline: blog → ebook → webinar → social → newsletter
• Ghost-write LinkedIn posts, essays, and op-eds for Neha, Sachin, Saurabh, and other execs
• Build each exec's voice into a distinct, recognizable point of view on risk, fraud, and AI in finance
• Run the weekly cadence: pulse sourcing, drafts, review, publish, measure
• Coordinate with PR and events teams on speaking opportunities and earned media
• Stand up Oscilar's presence on Twitter/X and Reddit from scratch — brand handle, exec handles, subreddit engagement strategy
• Experiment with short-form video, podcast clips, and community-native formats
• Build a playbook for each channel that is distinct from LinkedIn, not a copy-paste
• Lead creative brand campaigns across video, podcasts, physical books, and formats we have not tried yet
• Produce brand marketing content that makes Oscilar feel bigger than its headcount
• Brief and manage external creative partners: videographers, designers, illustrators, sound engineers
• Own the taste bar on what ships with the Oscilar name on it
• Launch and grow an external email newsletter that our ICP actually wants in their inbox
• Run customer marketing content: case studies, customer spotlights, user stories, and lifecycle email
• Coordinate with CS and Sales on customer narratives that work for both prospects and existing accounts
• Build and run content production pipelines powered by Claude Cowork, Claude Code, and agentic AI
• Design workflows that turn one anchor asset (a research report, a webinar, a book chapter) into 30 downstream pieces
• Maintain the taste filter: AI produces the volume, you produce the quality bar
• Ship the internal tools and prompts the rest of the marketing team needs to go faster

Requirements:

• 5–7+ years in B2B content, brand, or editorial roles
• Comfortable across formats: long-form SEO, social, video scripts, newsletters, podcasts, ebooks, and more
• Portfolio shows range, not just one format done well ten times
• You do not write content and hope it finds an audience — you design for the channel before you start
• Deep familiarity with LinkedIn, Twitter, Reddit, YouTube, search, email, and podcast ecosystems
• You have launched a new channel from zero and know what the first 90 days look like
• You ship at a volume most content marketers consider reckless — and somehow the quality holds
• You have opinions on where polish adds pipeline and where it just slows you down
• Comfortable making the call to publish when it is 80% right and iterate in public
• You understand how content compounds into brand in B2B and software specifically
• You can name the companies doing this well right now and explain why
• You know the difference between 'content that ranks' and 'content that builds a brand' — and you can do both
• Daily operator of Claude Cowork and Claude Code, or equivalent agentic AI tools
• You have built content pipelines powered by AI and can show receipts
• You reach for an AI agent before you reach for a freelancer
• You have strong opinions on where AI belongs in content production and where a human has to hold the pen
• Content marketing at a company selling to financial institutions or regulated industries
• Journalism, editorial, or longform writing background
• Video production fluency — scripting, directing, or editing short-form content yourself
• Podcast production experience, from booking to post-production
• Comfort shipping webapps or microsites with GitHub and Vercel (or similar) for content campaigns
• Worked at a company in the $5M–$50M ARR scaling phase