Field Marketing Manager

LawVu is the AI-native operating system for in-house legal, connecting various legal functions in one workspace. As the Field Marketing Manager for North America, you will execute regional marketing strategies and manage a portfolio of events and marketing programs to drive engagement and awareness.

Responsibilities:

• Own the end-to-end planning, execution, and optimization of a portfolio of North American third-party events, webinars, and regional marketing programs
• Partner with the Director of Field Marketing to execute integrated event revenue programs that maximize engagement before, during, and after every event
• Partner closely with Sales to support account targeting, attendee recruitment, onsite engagement, and post-event follow-up
• Coordinate cross-functional campaign execution with Demand Generation, Content, Product Marketing, Creative, Marketing Operations, Customer Experience, and Sales to ensure every program is aligned and delivered successfully
• Manage vendors, budgets, logistics, timelines, and event deliverables to ensure a seamless attendee experience
• Own program communications, project plans, and stakeholder updates throughout the planning process
• Capture customer, competitive, and market insights from events and share key learnings with the broader team
• Measure program performance and prepare post-event reporting, recommendations, and lessons learned to continuously improve future programs

Requirements:

• 3-5 years of experience in field marketing, event marketing, B2B marketing, or a related role
• A track record of creating measurable pipeline impact through field programs
• Exceptional project management skills to manage vendors, budgets, timelines, and multiple concurrent projects while keeping stakeholders informed and programs on track
• Strong written and verbal communication skills with excellent attention to detail
• Ability to take ownership, solve problems proactively, and make decisions
• Curiosity and enjoyment in capturing customer and market insights that can improve future programs
• Willingness and ability to travel to support events