Sr Creative Marketing Manager

PharMerica is a company that delivers personalized pharmacy care through dedicated local teams. The Senior Creative Marketing Manager is responsible for leading and executing the company's creative vision across various marketing initiatives, ensuring that all creative work aligns with the brand and business objectives.

Responsibilities:

• Serves as a strategic creative advisor, aligning brand, marketing, and business goals to deliver cohesive and impactful brand experiences across all channels
• Leads the design, evolution, and implementation of visual identity systems that strengthen brand recognition, differentiation, and market perception
• Oversees and manages brand integrity, including visual identity, messaging standards, and creative excellence across enterprise-wide communications and marketing initiatives
• Coordinates and facilitates brand education, onboarding, and training programs to promote adoption and understanding of brand standards throughout the organization
• Provides art direction and creative leadership for marketing campaigns, digital experiences, content initiatives, and enterprise communications
• Partners closely with marketing partners to develop compelling creative concepts that support campaign goals, audience engagement, demand generation objectives
• Directs the creative strategy and execution of integrated marketing campaigns across digital, print, experiential, and event channels
• Translates complex healthcare, pharmacy, and clinical solutions into clear, compelling visual stories that resonate with customers, referral sources, and key stakeholders
• Supports website redesigns, digital advertising initiatives, and integrated marketing experiences that drive engagement and business growth
• Directs photo and video shoots, providing creative oversight to ensure alignment with campaign objectives and brand standards
• Leads creative development for trade shows, conferences, sponsorships, customer experiences, and experiential marketing activations
• Identifies opportunities to expand creative capabilities through technology, automation, and process improvements
• Leads the evaluation and adoption of emerging creative tools and platforms, including AI-powered content creation, design automation, and workflow optimization solutions
• Supports the democratization of design through user-friendly templates, self-service tools, and enterprise platforms that empower teams while preserving governance and brand standards
• Champions the responsible use of AI and creative technologies to increase speed-to-market while maintaining quality, compliance, and brand integrity
• Collaborates with agency partners, freelancers, printers, production vendors, photographers, and videographers to deliver high-quality creative solutions on time and within budget
• Serves as a key contributor to post-acquisition brand integration efforts, ensuring consistent brand experiences across evolving business portfolios

Requirements:

• Bachelor's degree in Graphic Design, Marketing, Communications, Fine Arts, or a related field
• 7–10+ years of progressive experience in creative services, brand management, marketing design, or creative leadership
• Proven experience developing and managing corporate brands, visual identity systems, and integrated marketing campaigns
• Strong portfolio demonstrating expertise in brand strategy, art direction, digital design, campaign development, and experiential marketing
• Experience supporting complex, multi-brand organizations and diverse business audiences
• Demonstrated success building scalable creative systems, processes, and governance models
• Experience leveraging creative technologies, including Canva Enterprise, Adobe Creative Cloud, and AI-driven creative tools
• Excellent presentation, communication, and stakeholder management skills
• Healthcare, pharmacy, senior care, or B2B marketing experience preferred