Business Strategy Analyst Lead

USAA is a financial services organization focused on empowering its members to achieve financial security through competitive products, exceptional service, and trusted advice. The Business Strategy Analyst Lead will define member lifecycle stages, analyze member behavior and data, align KPIs, develop strategic insights, influence business decisions, and guide testing and team development.

Responsibilities:

• Define and research the various stages of a member’s lifecycle
• Synthesize various data sources to stitch a member’s journey within and across each different lifecycle
• Align on KPIs and milestones for progression through member lifecycle
• Leads discussions with key stakeholders to communicate information learned from analyses, provide input into line of business strategy development, and drive and influence business decisions. Leads integration of the analytic strategy and business strategy
• Collaborates with key stakeholders across the Member Value organization to understand pain points across the member lifecycle and evaluate and uncover complex or critical strategic insights related to Profit & Loss performance including Product Strategy, Pricing, Marketing, Sales, Fraud, Credit Risk, Distribution Channels, and Member Experience
• Track member cohorts, while incorporating member lifetime value and churn, to drive key strategies
• Applies expert analytical rigor to define outcome measures, improve prioritization, increase agility in decisioning, improve ability to evaluate progress towards business outcomes, and to evaluate risks to strategic goals
• Effectively influences and drives strategic agreement utilizing subject matter expertise and interpersonal and negotiation skills
• Guide and implement A/B or multivariate testing to measure lifecycle progression
• Serves as a team lead and provides guidance and on-the-job training to team members

Requirements:

• Bachelor's Degree in Business, Science, Finance, Economics or related discipline; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree
• 8 years of data and/or analytics or strategy consulting experience; OR a minimum of 6 years of data and/or analytics or strategy consulting experience and up to 2 years of progressive functional business relevant experience for a total of 8 years of combined experience; OR Advanced Degree in Business, Science, Finance, Economics or related discipline and 6 years of experience in data and/or analytics or strategy consulting
• Experience identifying business needs and querying large data sets from different sources to synthesize into concise insights
• Experience working with leadership teams to identify key opportunities to develop and enhance business strategy using quantitative and qualitative analytics
• Strong analytical skills with experience using hypotheses-driven problem solving
• Extensive experience leading and performing complex data analysis using various data analytics tools (i.e. Tableau, R, Python, SQL, Snowflake, Adobe Analytics)
• This role is remote eligible in the continental U.S. with occasional business travel
• However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site 4 days per week
• USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.)
• Prior U.S. military service or being a military spouse/domestic partner is highly valued
• Expert-level understanding of Agile methodologies and proven ability to effectively manage organizational demand and capacity by identifying, prioritizing, and optimizing work across multiple teams
• Understanding of the customer/member journey, service operations, and broader business strategy, with the ability to connect analytical insights to overarching business objectives
• Demonstrated ability to develop strategic plans, identify future trends, and translate findings into actionable strategic initiatives that enhance member experience across all touchpoints
• Exceptional communication and presentation skills, with a proven talent for translating complex insights and strategic recommendations into compelling narratives, driving buy-in and action
• Proven ability to tackle complex challenges, develop data-driven recommendations, and critically assess strategic options to inform planning and execution
• Ability to work independently, manage strategic planning projects effectively, and proactively identify opportunities for analytical exploration and strategic advancement