Market & Competitive Intelligence Manager

ModMed is a healthcare technology company that provides an AI-enabled, specialty-specific cloud platform designed to improve medical practice success and patient outcomes. The Market & Competitive Intelligence Manager will build and lead a scalable competitive intelligence function, analyze market and competitor activity, and deliver strategic recommendations to product, sales, and marketing teams. The role also oversees market research, competitive readiness for product launches, cross-functional alignment, and win/loss analysis programs.

Responsibilities:

• Establish and lead a consistent and scalable market and Competitive Intelligence framework that delivers intelligence across specialties, products, and market segments, ensuring stakeholders have access to actionable competitive insights
• Own and optimize competitive intelligence platforms and processes (Crayon), leveraging AI-powered tools and automation to deliver timely market intelligence, alerts, and competitive updates across the organization
• Synthesize market, customer, and competitive information into clear, strategic recommendations that help leaders prioritize opportunities, evaluate risks, and make informed business decisions
• Conduct competitive readiness assessments for product launches, ensuring teams are equipped with the insights, positioning, and competitive context needed for successful market execution
• Lead market research initiatives to evaluate competitor capabilities, market positioning, industry trends, and emerging opportunities that inform product strategy and long-term business planning
• Serve as the organization's subject matter expert on competitive dynamics, proactively identifying market shifts, whitespace opportunities, and areas where competitors are gaining traction
• Partner closely with Product, Sales, Marketing, and other cross-functional teams to drive alignment around competitive strategy and market intelligence
• Support and evolve win/loss analysis programs to identify patterns, uncover strategic insights, and strengthen competitive positioning

Requirements:

• Bachelor's degree in Business, Marketing, Strategy, Communications, or a related field
• Advanced degree (MBA or similar) is a plus
• 6+ years of experience in Competitive Intelligence, Product Marketing, Market Strategy, or a related function within B2B SaaS, healthcare technology, or a similar industry
• Demonstrated ability to transform complex and fragmented information into clear business insights and strategic recommendations
• Experience conducting competitive analysis, market research, and win/loss programs
• Strong understanding of competitive intelligence platforms, CRM systems, and AI-powered research tools
• Proven success influencing cross-functional teams and collaborating with Product, Sales, Marketing, and executive stakeholders
• Excellent analytical, problem-solving, presentation, and communication skills
• Strong project management and organizational skills with the ability to manage multiple priorities
• Ability to travel domestically up to 15%
• Experience working in healthcare technology or a highly regulated industry is preferred