Senior Creative Designer II (Investing Products)

Wealthfront is a financial technology company that builds accessible, technology-driven products for investing and money management. The Senior Creative Designer II will lead and execute strategic visual design initiatives for investing products, develop campaigns across media, collaborate with cross-functional teams, and help shape the brand’s creative expression.

Responsibilities:

• Lead large, complex creative investing initiatives with a keen understanding of their audiences and business objectives
• Foster strong relationships with marketing and business teams to streamline collaboration and develop new strategic opportunities
• Contribute to and refine strategic insights, enhancing the creative development process
• Deliver brand level impact through exceptional design craft, balancing expressiveness with clarity and scalability, and anticipating longer-term brand system needs
• Dive into briefing and research materials to develop informed perspectives on creative challenges and advocate for exceptional client experiences at every step of the creative process
• Share knowledge, mentor and guide other team members to achieve their full potential
• Oversee and produce campaigns from concept to delivery, incorporating stakeholder feedback effectively
• Deliver multiple strategic directions for each creative phase, testing our assumptions and uncovering surprising solutions
• Take on projects with ambiguous or non-specific deliverables, driving them from concept to execution
• Collaborate with team members to evolve brand expressions and maintain brand consistency
• Craft tailored messages and innovative executions across various media formats

Requirements:

• You believe in our mission
• You know that money can be both intimidating and empowering, and you feel invested in our vision of how well-managed finances can reduce worry and enable our clients to live their lives more fully
• You are motivated to make a meaningful impact, to improve the financial system, and to do your part to define a brand that is working to do just that
• You sweat the small stuff
• You recognize that the line between ok and exceptional can be very, very thin, and you're innately driven to stay on the correct side of it
• You make considered decisions in your work, can defend your creative choices, and are ready to revise your opinions in the face of compelling arguments because you care—deeply—about making the work the best it can be
• You have high expectations for yourself and the people around you
• You expect your work to serve the team
• You know that your way isn't always the right way, and you're eager to find a way to contribute, even when it might be outside your typical skill set
• You understand there's always more you can learn, and you look forward to opportunities to add to your creative arsenal
• You are resourceful and enterprising
• You think like an owner, are solutions-oriented, and adapt quickly to the constraints and challenges of a nimble team in a fast-paced, rapidly growing business
• You create memorable, engaging things that might-or-might-not look like marketing
• You have experience finding the moments that bring a brand to life
• You're happy designing for matchbooks, Instagram ads, emails, webpages, and everything both in between and beyond
• Whether big or small, you look for ways to intersect consumers' lives to communicate a brand truth in a way that feels relevant, authentic, and memorable
• You have a strong desire to go deep on a given topic
• You know the best way to make a strong impression is by understanding the ins-and-outs of a given space to best meet your audience where they are
• You have a curiosity towards investing, whether it's helping a person brand new to the topic understand best practices or communicating something as nerdy as the mechanics of tax loss harvesting
• 5+ years as a visual designer in an agency, studio, or in-house creative team
• A strong background and passion for digital creative, from production of web experience to directing motion design
• Experience adapting consistent and effective visual expressions across digital, print, video, social, and non-traditional media
• Direct experience working with a research team, or using performance data to inform creative decisions
• Technical motion production skills with After Effects (or a similar program)
• Illustration or drawing skills