Senior Manager, Market Intelligence & Development

Karius is a life science clinical metagenomics company focused on improving infectious disease diagnosis through microbial insights, genomics, and AI. The Senior Manager, Market Intelligence & Development will lead market research, competitive intelligence, customer insight initiatives, market analyses, forecasting, and go-to-market support for new products and market opportunities.

Responsibilities:

• Partner cross functionally across Product, Commercial, Medical Affairs, Customer Success, User Experience, and Engineering to develop and execute comprehensive market research plans supporting new product launches, market expansions, and ongoing commercialization
• Serve as project leader for market research studies, including development of the budget, project objectives, design, vendor oversight, monitoring of data collection, data analysis, and interpretation
• Develop relevant and compelling presentations of market research insights and competitive landscape overview for key stakeholders, including Commercial Leadership and Leadership Team
• Support new product launches, assisting with the development of go-to-market strategies, soft launches, pilot programs and customer insight gathering
• Work with stakeholders identify KPIs for launch success; assess and communicate progress pre- and post-launch
• Develop initial commercial materials and sales enablement resources for new products in partnership with the Director, Sales Enablement
• Work with stakeholders to identify KPIs for launch success, and assess and communicate progress before and after launch
• Leverage market knowledge, primary and secondary data, and KPIs to develop short-term and long-term forecasts, commercial opportunity assessments, and uncertainty analyses
• Monitor the competitive and market landscape, staying abreast of new product launches, key publications, and commercial activities
• Develop and implement a framework for sharing competitive insights to key stakeholders across the company, with a focus on strategic implications
• Assist the Director, Sales Enablement and Sr. Manager, Sales Training with developing sales training and resources to effectively counter competitive threats

Requirements:

• Bachelor's degree in Business, Marketing, Life Sciences or equivalent
• A minimum of 8 years of relevant related experience with 3+ years of work experience required in Sales, Finance, Marketing, Analytics, Market Research, and/or Strategy consulting
• Proven track record of translating market insights into successful business strategies
• Strong expertise in market research tools, business intelligence platforms and Microsoft Excel
• Experience with go to market strategies for new product launches, including analysis of market opportunities, development of product positioning and messaging, creation of product resources and collateral, gathering of customer insights, and project management of operational logistics
• Expertise in conducting competitive analyses and generating actionable recommendations
• Excellent communication and presentation skills, with the ability to convey complex data to diverse audiences
• Passionate, purpose-driven, and excited about Karius' mission
• Mastered your craft, with a desire to share knowledge and develop as a leader
• Detail oriented with exceptional organizational and time management skills
• Endless curiosity and a need to dive deeper for understanding
• Excellence at communication and collaboration within a cross-functional team; ability to summarize data and present information to stakeholders
• Self-starting mentality and ability to drive results
• Strong project management skills with the ability to build schedules and mitigate against timeline delays
• Ability to work independently but also be an excellent team player
• Ability to work effectively and efficiently in a fast paced (startup) environment
• Superior communication and analytical skills, including strong ability to identify and solve ambiguous and complex problems
• Travel required (up to 10%)
• Subject to extended periods of sitting and/or standing, vision to monitor and moderate noise levels. Work is generally performed in an office, lab or clinical environment
• Advanced degree preferred
• Experience developing and maintaining market models, including business case development and sales forecasting, preferred