Project Manager / Qualtrics Specialist

Escalent is seeking a Senior Insights Analyst / Qualtrics Specialist for its Financial Services team. The role combines market research execution, analysis, and client-facing insights, including designing surveys, using Qualtrics to program surveys and build dashboards, and communicating findings to clients.

Responsibilities:

• Participate in study design meetings with project team and/or clients
• Execute research projects using a variety of research methodologies, collaborating with project teams to support delivery
• Demonstrate understanding of survey sampling concepts, their impact, and use
• Draft questionnaires using our preferred questionnaire writing processes
• Format surveys and prepare for programming; program and test Qualtrics surveys using standard features such as skip logic, randomization, quotas, and embedded data, with guidance as needed
• Monitor fieldwork and data quality, validate incoming survey data, and discard non-qualified respondents (set and apply strike criteria); investigate routine issues and partner with experienced team members on more complex troubleshooting
• Execute phases of the analysis plan with guidance from experienced team members
• Analyze research results and create graphical displays that communicate key findings and their implications for clients
• Create reports that include effective graphs, tables, summaries, and narratives
• Build and maintain client-facing Qualtrics dashboards for ad hoc research and tracking programs, translating research outputs and crosstabs into clear visualizations and supporting data updates and KPI consistency across waves
• Contribute to client presentations of research findings and dashboards, respond to questions within your area of responsibility, and incorporate feedback with support from the project team
• Document survey and dashboard requirements, testing, and updates clearly so project teams can maintain consistent, accurate deliverables

Requirements:

• Must have a Bachelor degree in a related field
• Minimum 1 year of prior Market Research experience (as Intern or entry-level market research role)
• Must demonstrate knowledge of basic statistics, research procedures, and survey methodology
• Proficiency in SPSS required
• Experience with data mapping, troubleshooting data that doesn't make sense, weighting data, etc
• Hands-on familiarity with Qualtrics survey programming and/or dashboard development
• willingness to build skills in the other area
• Ability to translate survey data and research outputs into clear visualizations and client-ready insights
• Must have effective communication skills, both verbal and written
• Must show strong organizational skills, time management and attention to detail abilities
• Works well on multiple projects simultaneously and under pressure
• Must be proficient in MS Office (Word, Excel, and PowerPoint)
• Prefer 2–3 years prior work experience in market research supplier role
• experience with both is preferred
• experience working with crosstabs and tracking studies is a plus