Senior Director, Growth Marketing

Jasper is a marketing agents platform that helps enterprises orchestrate AI agents to execute marketing work at scale. The Senior Director of Growth Marketing will build and scale Jasper’s enterprise growth engine, lead integrated marketing functions, drive predictable pipeline and revenue, and develop a high-performing growth organization.

Responsibilities:

• Lead Jasper’s integrated growth strategy across paid media, lifecycle marketing, web, SEO/GEO/AEO, field marketing, and account-based marketing
• Build a unified growth engine that accelerates pipeline across our enterprise sales motion and leverages AI to continuously improve speed, personalization, and performance
• Lead Jasper’s field marketing and account-based marketing strategy, bringing together executive events, customer engagement, digital campaigns, and sales plays into a cohesive enterprise growth motion
• Partner closely with Sales to create high-impact programs that build relationships, accelerate pipeline, and expand strategic accounts
• Work as one team with Sales leadership to define target accounts, build account-based programs, prioritize investment, and drive predictable pipeline generation and expansion
• Use data to evaluate funnel performance, identify growth opportunities, optimize investment, and improve conversion across the customer journey. Establish forecasting, reporting, and operating rhythms that enable fast, informed decision-making
• Partner closely with GTM Operations and Data Science to continuously improve the systems that power growth, including lead and account scoring, routing, attribution, funnel measurement, and account prioritization—ensuring Sales and Marketing are aligned around the highest-value opportunities
• Lead a multidisciplinary team spanning performance marketing, lifecycle marketing, organic growth, and field marketing
• Coach leaders, raise the quality bar, and build a culture of experimentation, accountability, and continuous learning

Requirements:

• 10+ years leading B2B SaaS growth or revenue marketing, including experience supporting enterprise sales motions
• A track record of building pipeline through integrated digital, lifecycle, ABM, and field marketing programs
• Deep expertise in performance marketing, paid acquisition, website optimization, CRO, and modern growth strategy
• Experience partnering closely with Sales leadership on account strategy, forecasting, and revenue planning
• Strong analytical instincts and comfort using data to diagnose problems, prioritize investment, and improve funnel performance
• Experience building and scaling high-performing marketing teams while remaining close enough to the work to coach and contribute
• A strategic mindset paired with a hands-on operating style—you enjoy moving between executive planning and campaign execution
• Curiosity about AI and a demonstrated ability to apply AI, automation, and emerging technologies to improve how marketing works
• Excellent communication and executive presence, with the ability to influence across marketing, sales, customer success, and executive leadership