Principal Product Manager

Brightwheel is a technology platform serving early education providers, educators, and families. The Principal Product Manager will own a high-impact product area end to end, likely focused on enrollment, while defining strategy, building new capabilities, shaping the business model, and partnering with executive, engineering, and design teams. The role also emphasizes AI-powered product development, measurable customer and business impact, and product culture leadership.

Responsibilities:

• Own the vision, strategy, and execution for a high-impact product area — from growing what already works to defining and launching what doesn't exist yet
• Make the case for where we invest next, with evidence — including what to stop
• Set appetite, scope accordingly, and hold your team to a high bar on speed, quality, and customer impact
• Shape pricing and go-to-market for new capabilities you launch — from packaging to validating willingness to pay
• Drive AI into the product in ways that genuinely improve outcomes for providers, staff, and families — not as a checkbox
• Define success metrics, track performance, and communicate progress and tradeoffs clearly to leadership
• Partner tightly with engineering and design to ship with urgency, unblock the team, and keep them focused on what matters
• Contribute to brightwheel's product culture — raise the bar for product quality, velocity, and customer impact

Requirements:

• A record of building products customers love
• You have the product taste and judgment to know what to build and what to leave out, and the customer empathy to find real needs before the data exists
• Something taken from 0→1
• You've built something new and gotten it to real customer pull, and you can point to the signal that proved it
• Proven ownership of complex, cross-functional product initiatives with measurable customer and business outcomes
• Strong product judgment and prioritization
• You know what to work on, what to cut, and can drive alignment while balancing speed, quality, and learning
• Communication and presence
• You can set a vision, align an executive team, and inspire the builders who join you
• Applied AI in your own work
• You use AI and modern tooling to build and ship faster, and to go deeper across disciplines
• You are a multidisciplinary builder
• You move across product, design, engineering, and data, and you use AI to go deeper in each
• You thrive in ambiguity
• You make confident calls when there is no playbook and no data, and you follow the data the moment it exists
• You think like an owner of the business, from the customer problem to the path to business impact, and you bring an executive team along with a clear, compelling vision
• Experience building and shipping AI-powered product features (bonus)
• SaaS background, especially in products with complex operational workflows (bonus)