Founding Sales Development Representative

Tie is seeking its Founding Sales Development Representative to build the sales development function from scratch and create qualified new-business pipeline across Launch and Enterprise sales motions. The role focuses on researching ecommerce prospects, executing targeted multichannel outreach, qualifying customer needs, booking strong meetings for Account Executives, and improving pipeline conversion through market feedback and disciplined tracking.

Responsibilities:

• Create qualified new-logo pipeline for Tie across upper-SMB, mid-market, and Enterprise ecommerce brands
• Build targeted account and contact lists based on Tie's ICP, market signals, partner relationships, events, and other sources of intent
• Research prospects before outreach so messaging is specific to the brand, its lifecycle marketing program, and the problems Tie can solve
• Execute thoughtful outbound across email, phone, LinkedIn, events, and other channels
• Develop compelling messaging around Tie's ability to drive incremental revenue through a customer's ESP, usually Klaviyo
• Qualify interest, identify the right customer problem, and book strong first meetings for the appropriate Account Executive
• Partner closely with Launch and Enterprise AEs to prioritize accounts, refine messaging, and improve conversion from meeting to qualified opportunity
• Maintain disciplined Salesforce hygiene so outreach, meetings, and sourced pipeline are accurately tracked
• Bring market feedback back to Revenue leadership: what prospects care about, what objections are recurring, and where messaging is resonating

Requirements:

• 1+ year experience in sales development, business development, outbound sales, or another high-ownership customer-facing role
• We are only accepting applicants who are currently or who have been a SDR or BDR
• Experience selling or prospecting into ecommerce or DTC brands
• Strong written and verbal communication skills
• Comfort researching accounts and turning that research into concise, relevant outreach
• Persistence and resilience without relying on generic high-volume spam
• Strong organization and follow-through across a large number of prospects
• Curiosity about ecommerce, lifecycle marketing, and how brands use email and SMS to generate revenue
• Comfort using Salesforce and modern sales-engagement tools
• Coachability and a willingness to iterate quickly based on data and feedback
• Familiarity with Shopify and Klaviyo
• Experience in martech, AdTech, identity, customer data, or lifecycle marketing
• Experience sourcing pipeline through events, agencies, or partner ecosystems