Sales Development & Growth Representative

Macmillan Learning is an education company focused on developing content, tools, and services that help learners succeed. The Sales Development & Growth Representative will manage and close smaller-revenue opportunities in the High School sales division, develop multi-channel outreach campaigns, identify new pipeline opportunities, and test modern sales tactics and AI-enabled tools. The role also involves partnering with senior sales representatives, marketing, and sales operations while maintaining accurate Salesforce data and pipeline visibility.

Responsibilities:

• You'll own and close sales opportunities under our small-deal threshold, from qualification through final execution
• You'll craft and run personalized, multi-channel outreach campaigns (email, video, phone, and physical mail) to re-engage prospects and keep open deals moving
• You'll keep every account active, maintaining regular outreach so no relationship goes cold
• You'll partner with senior sales reps and marketing to align your outreach with broader sales goals
• You'll use generative AI and modern sales tools to speed up research, messaging, and prospecting
• You'll uncover new pipeline opportunities using data sources like government spend data and district overlays
• You'll test new outbound tactics, from personalized video to automated cadences, to find what scales
• You'll keep Salesforce data clean and accurate, and run regular pipeline reviews to catch deals at risk
• You'll direct contractor support as needed for specialized outreach or administrative work

Requirements:

• • A bachelor's degree
• • Outstanding written and verbal communication, with a knack for writing persuasive, engaging sales messaging
• • A proactive, solutions-oriented mindset, comfortable spotting gaps and proposing fixes
• • Comfort working with data in a CRM, including tracking trends and maintaining accurate metrics
• • The ability to manage your own workload independently, prioritize across deals, and direct contractor tasks when needed
• This role involves occasional travel, less than 5% of the time, which may include visits to schools or districts
• This role requires periods of close concentration and the ability to multitask. You may occasionally need to travel and to work more than 40 hours a week as needed
• • Prior experience managing or closing sales, ideally in K-12 education, publishing, SaaS, or a related field
• • Experience using AI tools (such as ChatGPT or Claude) and sales stack applications like Salesforce, Groove or Outreach, Vidyard, or Google Suite