Manager, Customer Insights - Lowe's Media Network

Lowe’s Companies, Inc. is a home improvement company operating a large retail and distribution network. The Manager, Customer Insights on the Lowe’s Media Network leads analysts in delivering strategic client insights and media measurement solutions, translating business objectives into measurement plans, actionable recommendations, and data-driven stories. The role partners with Sales, Account Management, and Media Planning teams while guiding client analyses, team development, and executive communication.

Responsibilities:

• Lead, develop, and coach a team of global analysts responsible for client media measurement, insights, and strategic reporting
• Partner closely with Sales, Account Management, and Media Planning teams to prioritize work, allocate resources, and ensure delivery against client expectations and business objectives
• Translate client business goals, marketing objectives, and key questions into strategic learning agendas and measurement plans that balance frequency, depth, and business impact
• Serve as the senior escalation and consultation point for complex client analyses, recommendations, and strategic narratives
• Ensure insights and recommendations are actionable, aligned to client objectives, and grounded in sound analytical methodologies
• Drive consistency and excellence in storytelling, data visualization, and executive-level communication across the team
• Act as a category expert and trusted advisor, bringing forward relevant business, customer, and category insights to help clients grow their business at Lowe's
• Synthesize information from multiple data sources and measurement solutions into clear, strategic recommendations for future investment and optimization
• Partner cross-functionally to influence reporting capabilities, measurement offerings, and future roadmap priorities based on client needs and market trends
• Represent the Client Insights function in leadership discussions, helping shape the strategic direction of LMN's measurement and insights offerings

Requirements:

• Bachelor's degree Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative or equivalent years of experience in lieu of education requirement, if applicable
• 5 Years Experience in insights and analytics
• 3 Years Experience in retail media or general media analytic
• 3 Years Experience in analytical, decision-making, and project management
• 3 Years Experience story-telling with data and to present data stories in a compelling and easy-to-understand way
• 3 Years Experience A/B testing
• 3 Years Experience with Microsoft Office tools (e.g. Word, Powerpoint, Excel)
• 3 Years Experience in working with such tools as Tableau, Power BI, Sequel, or similar tools
• Lowe's salaried remote associates cannot reside in Alaska or Hawaii
• Master's degree In a related field (e.g. Master's in Market Research, Behavioral Psychology, MBA)
• Leading teams and proven business impact
• Experience managing global teams
• Experience working in a retail environment
• Working with analytic/research software (e.g. SPSS, Wincross, Sawtooth, SAS, Decipher, Qualtrics, etc.)