Senior Growth Marketing Manager

Wander is revolutionizing the short-term rental industry through smart homes, an intuitive booking platform, and hospitality technology. The Senior Growth Marketing Manager will own WanderOS’s top- and middle-of-funnel growth strategy, manage acquisition channels, optimize conversion funnels, and drive qualified pipeline and customer growth.

Responsibilities:

• Own growth marketing strategy and execution for WanderOS across paid acquisition (search, social, and display), SEO and organic, partnerships, and referral programs
• Build, launch, and continuously optimize landing pages, sign-up flows, and conversion funnels, running rigorous experiments that lower CAC and lift conversion at every step
• Manage and scale performance marketing budgets with a sharp eye on efficiency, attribution, and payback
• Develop messaging, offers, and creative that resonate with property managers and vacation rental operators
• Partner with Product and Sales to sharpen positioning, launch new features, and keep the pipeline full of the right customers
• Build and maintain dashboards for the KPIs that matter: traffic, conversion rate, CAC, qualified pipeline, and new customer growth
• Own and evolve the growth tech stack, including ad platforms, analytics, attribution, landing page tooling, and integrations with the CRM

Requirements:

• 5+ years in growth or performance marketing, ideally at a B2B SaaS company, with a track record of owning acquisition end to end
• Hands-on chops with paid channels (Google Ads, Meta, LinkedIn, or similar), SEO, and conversion rate optimization
• Strong analytical instincts: you're comfortable pulling and interpreting data (SQL a plus) to size opportunities, run experiments, and prove impact
• A track record of measurably moving acquisition and conversion metrics while keeping CAC in check
• Excellent, persuasive writing: you craft messaging that sounds human, not robotic
• A self-starter who thrives in a fast-moving, high-craft team
• Experience in proptech, hospitality, travel, or vacation rentals
• Experience marketing to SMB or mid-market operators rather than consumers
• Familiarity with property management systems (PMS) or similar operator-facing software