Regional Field Marketing Manager — US East & US West

DevRev is building an AI-native platform called Computer that unifies data sources, tools, and workflows to support human-AI collaboration. The Regional Field Marketing Manager will own and execute a regional field marketing plan across events, executive briefings, direct mail, gifting, community initiatives, and customer marketing for the East or West US territory.

Responsibilities:

• Own the regional plan. Build and run a month-by-month plan across events, direct sends, and customer marketing for your half of the US
• Run the events motion. Deliver quarterly executive briefings (customer + prospect) and roughly three hosted dinners a month, balanced across your region's Tier-1 and Tier-2 cities
• Drive the direct-send cadence. Execute the executive direct-mail program at a sustainable ~7 accounts/week, plus a targeted gifting campaign, clearing the account backlog on pace
• Deploy customer marketing locally. Land the monthly newsletter and bi-monthly executive newsletter into your region's accounts
• Make every touch compound. Hand off every engagement into digital retargeting and sales follow-up so momentum builds — a touch is never the finish line
• Do the homework. Deep account and people research so every touch is personalized and best-customer-grade

Requirements:

• 4+ years in field marketing or event management, ideally enterprise B2B or SaaS
• Deep event planning and management expertise — owned and sponsored events, vendor and logistics management, on-site execution for sales and executives
• Strong cross-functional operator — comfortable orchestrating across ABM, community, advocacy, and customer marketing with high autonomy
• Data-driven: you track lead flow, pipeline impact, and ROI, and manage to KPIs
• Marketing-tech proficiency — Salesforce (lead capture, list imports, campaign tracking) plus a marketing automation tool
• Genuinely open to AI tools and emerging technology to work faster and smarter