Regional Sales Manager- Fire Suppression/Protection

KiddeFenwal is a global leader in industrial and commercial fire suppression systems and safety controls. The Regional Sales Manager will drive revenue growth, market share, and sales objectives across assigned Midwest territories by developing sales strategies, managing customer and channel relationships, expanding existing accounts, and acquiring new customers. The role also manages complex sales cycles, forecasts, negotiations, and customer engagement for fire suppression and fire protection solutions.

Responsibilities:

• Develop and execute territory sales plans to achieve annual revenue, profitability, and market share objectives
• Meet or exceed assigned sales quotas and key performance metrics
• Drive sales growth through a combination of new customer acquisition, channel development, and expansion of existing accounts
• Manage the complete sales process from prospecting and lead qualification through proposal development, negotiation, closing, and post-sale follow-up
• Maintain an active pipeline of opportunities and consistently develop new business within assigned territories
• Identify, qualify, and pursue strategic projects and high-value customer opportunities
• Serve as the primary commercial contact for customers
• Build and maintain strong relationships with end users, distributors, consultants, engineering firms, contractors, OEMs, and other key industry stakeholders
• Develop account growth plans to increase product adoption, customer retention, and market penetration
• Conduct regular customer visits, sales presentations, product demonstrations, training sessions, and business reviews
• Identify customer needs and recommend solutions that create value and support long-term customer success
• Ensure high levels of customer satisfaction and support repeat business opportunities
• Develop and execute territory penetration strategies targeting key vertical markets and strategic end users
• Represent KiddeFenwal at trade shows, industry conferences, and customer events. Negotiate contracts and commercial agreements while ensuring compliance with company policies and legal requirements
• Maintain accurate opportunity tracking, account activity records, and sales forecasts utilizing CRM tools
• Provide monthly, quarterly, and annual sales forecasts and performance updates
• Analyze sales trends, customer activity, and market conditions to identify growth opportunities
• Provide competitive intelligence, customer feedback, and market insights to support strategic planning and product development
• Lead commercial negotiations with customers, distributors, and channel partners
• Prepare and present pricing proposals, quotations, and value-based sales presentations
• Coordinate internal resources to support customer requirements and sales opportunities
• Support strategic bids and large project opportunities to maximize win rates and profitability

Requirements:

• Bachelor's degree in Business Administration, Marketing, Engineering, or a related field required
• MBA or Master's degree
• Demonstrated success achieving and exceeding sales quotas and revenue targets
• Proven experience in territory management, channel sales, and distributor development
• Strong record of developing strategic customer relationships and growing market share
• Experience managing complex sales cycles and commercial negotiations
• Strong sales, account management, and relationship-building skills
• Demonstrated ability to prospect, qualify opportunities, and close business
• Excellent presentation, communication, and negotiation skills
• Strong commercial acumen with a focus on revenue generation and profitability
• Ability to influence customers and stakeholders at all organizational levels
• Self-motivated, competitive, and results-driven with a strong sense of ownership and accountability
• Strong organizational and time management skills
• Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Teams, Outlook) and CRM systems (D365 prefered)
• Minimum of 5 years of successful sales experience within the Fire Protection Industry is preferred or alternatively sales experience in the HVAC or other related industry
• Experience selling fire suppression systems, clean agent suppression solutions, fire detection systems, or related fire protection products preferred