Title: Guest Analytics Consultant
Type: Contract-to-Hire | Full-Time Hours
Location: Remote (2x per quarter onsite travel covered)
Start: ASAP
Overview:
The client is building out two capabilities within their Guest 360 program and needs a hands-on analytical consultant someone who can do the work, not just advise. A senior-level data analyst/analytics consultant who specializes in customer analytics specifically LTV modeling and behavioral segmentation and can work hands-on in Snowflake. Not a data engineer, not a pure data scientist, not a BI developer. They want someone with a consulting background and good business sense. Someone who can take a commercial question, figure out what the data can actually answer, and translate the analysis into something a marketing or commercial leader can act on.
Key Focus Areas:
Customer Value & LTV guest-level value scoring, historical spend tiering, and predictive LTV modeling
Behavioral Segmentation cohort analysis, behavioral segmentation, and insight development to support targeting and journey design
Must-Haves:
Strong Snowflake proficiency (non-negotiable all guest data and analytics live here)
Hands-on experience with LTV modeling and customer/behavioral segmentation
Consulting background with the ability to translate analysis into actionable recommendations for marketing and commercial leaders
Preferred:
Sigma ( highly preferred)
Salesforce ( highly preferred)
Hospitality, loyalty, retail, or CPG industry background (most people with this background will come from these industries)
