Growth Product Manager

DistroKid is hiring a Senior-to-Staff-level Growth Product Manager to own member growth end to end, connecting product and marketing across the artist journey. The role sets growth strategy and prioritizes the backlog, builds a measurement framework, and leads cross-functional experimentation to improve acquisition, activation, retention, and referrals.

Responsibilities:

• Own member growth, the growth strategy, and the prioritized backlog that moves it, and build the measurement framework the company uses to size and evaluate growth bets
• Navigate the full funnel to achieve our growth goals, including acquisition, onboarding, activation, retention, reactivation, and referrals
• Set the standard for how we run experiments end to end: hypothesis, instrumentation, analysis, iteration, and knowing when to stop
• Use AI tooling to compress the loop from idea to shipped experiment, multiplying what a small, nimble team can ship
• Keep the executive team clear on what you're doing, why, and what you're trading off
• Bring what you've learned on the consumer growth teams you've worked on (and keep learning from the best ones), and adapt it to how artists find and use DistroKid
• Raise the growth bar across the company, helping PMs and marketers surface and clear their own growth blockers
• Use and iterate on the artist tools and promo assets we already have to build organic and viral growth loops

Requirements:

• 7+ years in product, including 5+ years working directly in growth
• 3+ years owning a growth number (paying members, conversion, retention, or self-serve revenue) and the metrics that drive it, at a high-growth consumer or subscription business
• Experience across several parts of the funnel (acquisition, conversion, activation, engagement, retention and churn), not just one step
• You've set growth strategy yourself. You found the opportunities, made the calls, and can point to the numbers that moved because of it
• You conduct experiments at scale, pull your own data, and know the difference between a real result and noise
• You've used AI tools to get real growth or productivity gains, not just experimented with them
• You take rough, half-formed ideas from across the company and turn them into plans a team is excited to perform
• You've seen enough consumer and subscription growth to arrive with informed views on where the opportunity is, and you change them when the data tells you to
• You make complicated things simple and explain them well, including the trade-offs
• familiarity with lifecycle and martech tooling
• experience designing and enhancing personalized surfaces (and a clear sense of when personalization earns its complexity and when it doesn't)