Assistant Marketing Mgr-Yield Operations, Deal Desk - Lowe's Media Network

Lowe’s Companies, Inc. is hiring an Assistant Marketing Manager, Yield Operations – Deal Desk to support commercial decision-making and operational execution for Lowe’s Media Network. The role evaluates advertising opportunities, pricing, inventory, and feasibility; coordinates cross-functional deal reviews; and maintains reporting, tools, and recommendations that support revenue and consistent pricing decisions.

Responsibilities:

• Support day-to-day Deal Desk operations by evaluating advertiser opportunities, media plans, pricing, discounts, inventory availability, and operational feasibility to provide data-driven recommendations
• Review pricing exceptions, discounts, inventory allocation, premium inventory requests, and other non-standard opportunities within established Yield guardrails; identify commercial, financial, or operational risks and escalate exceptions as appropriate
• Partner with Sales and Media Planning to develop alternative deal structures that meet advertiser objectives while protecting inventory availability, pricing integrity, and revenue opportunity, including alternative products, flighting, packaging, or investment structures
• Coordinate cross-functional review and approval of non-standard deal requests and commercial terms, engaging Yield leadership, Finance, Legal, Product, Operations, and other partners as needed while maintaining clear documentation of decisions and exceptions
• Build and maintain recurring and ad hoc reporting and analysis across inventory, pricing, campaign, advertiser, and revenue data to identify trends, constraints, risks, and opportunities and inform future pricing, inventory allocation, packaging, and Deal Desk recommendations
• Maintain Deal Desk tools, PIO product and pricing configurations, rate cards, trackers, documentation, and decision records to ensure accurate and timely information is available to Sales and cross-functional partners
• Analyze Deal Desk activity, requests, approvals, and exceptions to identify recurring trends and process bottlenecks and partner with Analytics, Technology, and Business Operations to improve data accuracy, streamline workflows, and automate repeatable processes

Requirements:

• Bachelor's degree Business, Marketing, Analytics, Statistics, or related field or equivalent years of experience in lieu of education requirement, if applicable
• 7 years of experience in digital advertising, retail media operations, yield/revenue management, media planning or advertising technology
• 3 years Progressive experience in digital advertising, retail media, media planning, campaign management, revenue operations, yield management, sales operations, or related field
• 1-2 years Experience working with data and analytics in a digital advertising, retail media, publisher or related environment
• Demonstrated experience using Excel and/or BI/reporting tools to analyze data and develop actionable business insights
• Experience in Deal Desk, Sales Operations, Renewals Operations, Revenue Operations, or a related B2B SaaS function
• 1-2 years Cross-functional experience partnering with Sales, Operations, Analytics, Media, or similar teams
• Master's degree MBA, Marketing, Analytics, Statistics
• 1 year Experience with Ad network/Ad exchange/DSP/SSP/Publishers or retail media networks
• 1 year Experience with media pricing, inventory management, forecasting, or Deal Desk processes
• 1 year CRM systems (Salesforce, Boostr etc.) or related sales operations tools