Interim Director, Media, Marketing & Operations - Marketplaces - Contract

Nutrafol is seeking an experienced marketplace leader to provide interim coverage for its Marketplaces team. The role leads day-to-day operations across Amazon and Walmart, drives media, marketing, and operational initiatives, and partners cross-functionally to meet revenue, profitability, and operational goals.

Responsibilities:

• Leverage data to provide performance reporting, conduct in-depth analysis, and derive actionable insights to inform optimization strategies for enhanced performance
• Build executive-ready presentations, business reviews, and strategic recommendations
• Translate complex data into clear insights and actionable business decisions
• Develop and manage communications with external agency partners and cross-functional teams to review on site performance and recommend improvements
• Drive alignment, remove roadblocks, and ensure initiatives are executed on time
• Manage agency and external partner relationships by establishing priorities, monitoring deliverables, and hold partners accountable to KPIs and business outcomes
• Oversee media planning, budgeting, and execution of monthly strategy, including HVEs
• Partner with agencies and external partners to identify and activate media optimizations weekly
• Analyze campaign performance data and market trends to inform strategy and optimize spend
• Lead partnership and communications with agency and Amazon Ads partners
• Execute against learning objectives to drive continuous performance
• Oversee marketing campaign development in collaboration with cross-functional teams
• Identify and propose media strategy improvements through testing, analysis, and reporting
• Own media performance tracking and reporting for internal and external audiences
• Own operational performance across Amazon and Walmart marketplaces
• Collaborate on inventory planning and health for marketplace channels by reviewing inventory levels, forecasting risks and opportunities, partnering cross-functionally to resolve supply constraints, and ensuring the business maintains optimal in-stock positions to support sales and profitability
• Monitor business performance through daily, weekly, and monthly metrics, identifying trends, risks, and opportunities
• Develop data-driven strategies to achieve sales, profitability, and cost savings targets. Proactively identify outliers and recommend actions to improve business performance
• Develop and execute customer retention initiatives that improve repeat purchase behavior and long-term customer value
• Manage the full marketplace product portfolio across Amazon and Walmart, ensuring best-in-class product detail pages, retail readiness, and support ongoing tests and optimizations
• Ensure quality and regulatory compliance, manage account health, and maintain seller account standing across all inputs

Requirements:

• experienced, strategic marketplace leader
• highly analytical
• comfortable influencing senior leadership
• experienced managing complex marketplace businesses
• 8+ years of experience in eCommerce, integrated media, marketplace, retail, or business management
• Understanding of Amazon marketplace (Seller Central) and Walmart (Seller Center) best practices
• Experience creating executive-level presentations and communicating with senior leadership
• Demonstrated success leading cross-functional initiatives in a fast-paced environment
• Experience managing agencies and external partners
• Excellent analytical, communication, and project management skills
• Comfortable balancing strategic planning with operational execution
• Experience managing data analysis, including tracking and delivering data and insights to cross-functional teams to drive business decisions
• Strong working knowledge of the full Google Suite (Excel, Word, Slides, etc.) and Slack
• Knowledge and experience working in Tableau