Staff Product Manager, Strategic Partnerships

CookUnity is hiring a Staff Product Manager to lead its health and wellness brand partnerships from go-to-market strategy through product launch and ongoing partner management. The role owns partner-facing product experiences and integration infrastructure, while using performance insights to improve partnership growth and CookUnity’s product roadmap.

Responsibilities:

• Define the launch strategy for each new partnership — messaging, activation plan, launch milestones, and success metrics
• Work with marketing and brand partners on co-branded campaigns, member communications, and channel activation
• Set and track launch KPIs; run post-launch reviews to identify what’s working and what to iterate on
• Build partnership launch playbooks that make each new partner go-live smoother and faster than the last
• Serve as CookUnity’s primary product point of contact for external partners — the person they call when something’s working and when it isn’t
• Run regular partner touchpoints: product reviews, roadmap alignment sessions, and quarterly business reviews
• Manage partner expectations, escalations, and change requests with clear communication and follow-through
• Represent CookUnity at partner on-sites, industry events, and executive meetings
• Own the product roadmap for all partner-facing surfaces: co-branded landing pages, benefit redemption flows, member eligibility verification, partner onboarding, and referral attribution
• Partner closely with internal CookUnity PMs who own those surface areas to prioritize partnership work within their engineering team’s scope
• Design seamless, high-converting experiences for customers who come to CookUnity through health and wellness brand partners
• Run A/B tests on partner-specific acquisition and activation flows to improve conversion, time-to-first-meal, and early retention
• Own the product strategy for CookUnity’s partner integration platform — APIs, SSO, referral and attribution systems, and data exchange flows
• Translate partnership agreements and commercial commitments into clear product requirements and technical scopes
• Work with engineering and external partner tech teams to ship clean, scalable integrations with clear SLAs and ownership
• Build integration playbooks and scalable frameworks so that onboarding the next partner is faster and more predictable than the last
• Define the measurement framework for partnership channel performance: partner-sourced acquisition, activation, retention, and LTV
• Identify opportunities to turn integrations from one-time technical connections into compounding growth and retention levers
• Surface partner learnings back into CookUnity’s core product roadmap — if health and wellness members behave differently, that insight should shape what we build

Requirements:

• 7+ years of product management experience, with meaningful exposure to partner integrations, platform products, or marketplace environments
• Proven experience owning external partner relationships — you've been the primary point of contact for a strategic partner and know how to manage expectations, run business reviews, and resolve escalations
• GTM chops: you've launched partnerships or products and can own the strategy from commercial agreement to live activation
• Experience translating external partnership or BD agreements into product requirements and shipped product
• Strong analytical instincts — comfortable defining metrics, running experiments, and using data to prioritize
• Excellent cross-functional skills: you can align engineering, design, ops, and external partners around shared outcomes without having direct authority over any of them
• Comfort operating in ambiguity and bringing structure to early-stage, fast-moving partnership models
• Strong written and verbal communication — you'll regularly interface with both external stakeholders and internal leadership
• Ability to leverage generative AI to increase output quality and speed
• Experience in health and wellness, insurance benefits, employer perks, or adjacent spaces
• Background with API product management, integration platforms, or developer-facing products
• Experience at a marketplace, DTC subscription, or platform company
• Familiarity with referral and attribution systems, SSO, or member eligibility verification