Global Crop Product Manager

Ohalo develops breeding systems and improved plant varieties, beginning with potato. The Global Crop Product Manager coordinates commercial go-to-market execution across breeding, sales, channel management, regulatory, and seed production and supply chain, guiding varieties from breeding progress to grower adoption.

Responsibilities:

• Own the Commercial variety portfolio planning for a crop: which varieties and segments to prioritize for growth and profitability
• Collaborate with Breeding to maintain visibility into the pipeline, ensuring product roadmaps and commercial strategies are aligned
• Manage the seamless hand-off of commercial variety selections from Breeding to Commercial teams, ensuring alignment on launch objectives and execution
• Align product launches with the regulatory and variety registration status in each country
• Lead go-to-market planning for new varieties, from pre-commercial readiness through scaled launch
• Build variety positioning and launch plans, and partner with Sales and Channel Management to drive grower adoption
• Coordinate go-to-market timing with variety registration and IP milestones owned by Breeding
• Develop and maintain key marketing and sales enablement collateral, including product sheets and value propositions, ensuring consistent messaging across market-facing materials
• Own pricing strategy in partnership with Commercial Finance, balancing market timing, volume, margin, and grower economics
• Own demand forecasting, aligning Seed Production and Supply Chain to market demand
• Serve as the bridge between Breeding, Sales, Channel Management, Regulatory, and Supply Chain
• Serve as the voice of the grower internally, feeding field and market feedback into breeding and product priorities

Requirements:

• 8+ years of experience in product management, or commercial strategy, strong preference in agriculture inputs/seed
• Track record bringing innovative products into new categories or markets
• Track record leading cross-functional programs from concept to commercial launch
• Ability to translate agronomic data into commercial strategy, pricing, and positioning
• Strong competency leveraging AI tools to analyze data, generate content, and manage basic workflows
• Strong written and verbal communication across technical and commercial audiences
• Comfortable in a fast-moving, ambiguous startup environment
• Experience launching new seed varieties
• Experience with pricing, demand forecasting, or portfolio/roadmap analytics tools
• Potato production knowledge