Customer Engagement Analytics Analyst

RESPONSIBILITIES:
Kforce has a client seeking a Customer Engagement Analytics Analyst in Miami, FL (Florida).

Summary:
The Customer Engagement Analytics Analyst will support marketing performance measurement and business analysis by transforming data into meaningful insights. This role will work with large data sets, evaluate customer engagement and campaign performance, and develop reports and dashboards that help stakeholders understand trends and make data-driven decisions. The ideal candidate is analytical, detail-oriented, comfortable working with numbers, and able to clearly communicate and present findings to business partners.

Responsibilities:
* Analyze and report on the performance of customer engagement, email, and targeted marketing campaigns
* Identify trends, opportunities, and insights that support business decisions and improve the customer journey
* Gather, clean, organize, and analyze large data sets from multiple sources
* Build dashboards, recurring reports, and presentations using Power BI or similar visualization tools
* Prepare daily, weekly, and monthly performance reporting
* Use Excel and SQL to analyze data and support reporting needs
* Translate analytical findings into clear, actionable recommendations
* Present findings and insights to business stakeholders
* Partner with cross-functional teams on recurring and ad hoc analytical requests
* Support additional analytical and reporting projects as needed

REQUIREMENTS:
* Bachelor's degree in Marketing, Business, Finance, Data Analytics, or a related field preferred
* 1-2 years of experience in digital analytics, business intelligence, financial analysis, marketing analytics, or similar analytical work preferred
* Internship and relevant academic project experience may be considered
* Experience with Power BI or a similar dashboard/reporting platform
* Experience working with large data sets
* Basic to intermediate SQL skills
* Strong Excel skills and proficiency with Microsoft Word and PowerPoint
* Strong numerical, analytical, and problem-solving skills
* Strong attention to detail and commitment to data accuracy
* Excellent communication and presentation skills
* Ability to identify trends and provide insights based on data analysis
* Ability to manage multiple priorities in a fast-paced, collaborative environment
* Travel or hospitality industry experience is a plus but not required

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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